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The Sharing Economy

Tenerife - Masca in the WinterIn the recent past you may well remember a couple of blog posts that I put together over here around the subject of the Circular Economy, right?, as perhaps one of the most forward thinking initiatives towards sustainable, social, purposeful and meaningful growth, maybe much deeply inspired by the world of Social Business. Well, now, here it comes The Share Economy with a far too similar mantra that most of us, socially networked knowledge workers, have been embracing, and living!, for a good while now: Sharing!

In a world where plenty of our activities, whether personal or work related, are always pretty much individualistic, as we are starting to come around group activities, eventually, with the emergence of social networking tools, even though there is a group of people out there who keep claiming that the (Social) Web has made us all far too isolated from the rest of the world, to the point where people decline any physical contact or fail to grasp social physical cues anymore, it’s rather refreshing to see new and very innovative initiatives like Uniiverse, whose motto is nothing less than a tremendously inspiring “Platform for Collaborative Living“.

In a business world, where 80% of the knowledge workers, so, that is, 8 out of 10!, are not happy with their work anymore, and probably with their lives either, since work / life are now so intermingled with one another that’s becoming quite a challenge to distinguish which is which, here comes Uniiverse, once again, sharing along how there may well be a much better approach out there to continue providing us with an opportunity to have a “happier, more sustainable and a better lifestyle“, which doesn’t seem to be too much of a bad idea, if you consider the current state of things, whether on a personal level or a work related one. And all of that, because of a single magical word: share!

Indeed, the folks behind Uniiverse have put together a rather interesting and thought provoking initiative where they have sparked the idea of sharing and contributing into building what may well be the next wave of social interactions, as Social Business keeps taking by storm the corporate world encouraging, if anything, not just connecting and collaborating amongst knowledge workers, but just something so fundamentally simple and, yet, so incredibly powerful, as sharing. Sharing for the sake of sharing. Like the good old Knowledge Management mantra, sharing your knowledge across for the sake of sharing it and without asking for anything in return (cf. “In the context of real need few people will withhold their knowledge” by Dave Snowden).

What IF we would then shift focus and instead of hoarding and protecting our knowledge, as we keep thinking that “Knowledge is power“, which, obviously, has not made things much easier for the vast majority of people, if we currently take into count the financial crisis we have been going through over the course of the last few years, we would go ahead and, instead, share it across freely, so that others could learn and become better at what they do, just as much as you would be able to do it yourself from the knowledge that others share with you (“Knowledge shared is power“). Wouldn’t things run much smoother towards that ”happier, more sustainable and a better lifestyle“? If so, what’s stopping us then?

Our ingrained ability to fight against each other to have a position of supremacy and power, over the others, as well as influence, which in most cases would only serve a few and no-one else? Or is it because we are far too scared of the huge potential behind that simple act of sharing? Imagine an example: what do you think would happen if all of a sudden, everyone in the corporate world, going from the bottom line to all the way to the top (i.e. Regular knowledge workers, and top executives alike), would come across in an exercise of radical transparency and share their pay slips, that is, their monthly salaries, like Rachel Happe was mentioning over three years ago in a rather thought provoking blog post under the title “Radical Transparency: Where The Rubber Hits The Road“? Do you think we would benefit from that act of sharing as a result of that transparency exercise? Tough one, eh? I think we would and here is why…

With (knowledge) sharing there comes an opportunity to become much more open, transparent, nimble, trustworthy, agile, engaged, responsible, interconnected, bonded, etc. etc. Essentially, some of the various main key traits behind living and embracing a Social Business, and, in a way, if you look into it much closer, the folks at Uniiverse have actually shown us what it could potentially look like. Take a look into this YouTube video clip that lasts for a little bit over two and a half minutes and which shows the power of sharing and building an entire economy around it. Worth while a look for certain!

Not sure what you would think, but with the emergence of all of these social technologies I sense we are a lot closer than what most people would think from truly realising that Sharing Economy. And somehow, just like the Circular Economy that I have talked about in the past, they both seem pretty good solid options to provide us with that sustainable growth for a better life. Our life.

What do you think? Still consider that sharing doesn’t add any value to you, as an individual, or to a group, a network or a community? Perhaps we need to start re-thinking about our priorities and evaluate, once again, whether protecting our position, power and influence, that is, our knowledge, is worth while after all, instead of putting it to good use and help others become much more effective at what they already do. Somehow, the connection to Servant Leadership is clear, it’s right there!, and so is that connection of Social Business and open (knowledge) sharing. So what do we have to do to make it all work? What would make it click for everyone? It just doesn’t sound too difficult, does it? I hope not. Let’s hope not!

Let’s do it then! Let’s share!

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This Is What The Circular Economy Looks Like

Tenerife - Mount Teide in the WinterOk, here we go, folks! Here comes 2012 and it looks like it’s going to be busier and more hectic than ever! Are you ready for it? We better be, because there is no way back! We are already fully immersed in it and it surely looks like it’s going to be another exciting, enlightening and rather interesting new year with lots of very inspiring and encouraging things worth while experiencing to the fullest! And today is no different! While I am still enjoying a few more days on holidays, before getting things rolling with another year at work, I thought I would drop by over here and kick-off the series of blog posts for 2012 with what promises to be *the* most Inspiring Video of the Year (Yes, I know! Already!!). One of those videos you must stop everything you are doing right now and watch it through! Specially, with lots of people around. Specially, with your kids or grand-kids. It’ll change completely the way you view things, and the way they, too, see them themselves. It’s the re-birth of the Circular Economy, as we know it. And about time, too!

I cannot believe that the video clip was put together, and shared across, in YouTube on November last year and that we all totally missed it, since it hardly has got more than 180 views so far. But, believe me, it will be worth while the 18 minutes of your life that it lasts. Every single second of it! It will change your life for good and plenty of your beliefs on what rules the world today and what should be eventually. Yes, indeed, it’s that good! It’s a rather short video interview that the one and only, Loren Feldman, put together for 1938 Creative in association with Important Media, to interview Ken Anderson, long-time naturalist, who word after word cannot but keep inspiring us all to help us understand how we need to redefine the way we live and the way we treasure, or not, certain things in today’s world.

Over at Ken Anderson: Perspectives From A Long-Time Naturalist Loren himself describes briefly in a short blog post what the interview will be all about, and in order not to spoil it, I will just briefly mentioned how, while going through the clip on its entirety I just couldn’t help thinking about two different blog entries that I put together last year and which would make up for some interesting reading along the lines of what Ken has got to tell us all on where we are heading. Remember “The Social Enterprise and The Circular Economy“? Or “Welcome to the Social Enterprise Awakening!“? In case you may not have, you would see how Ken demonstrates, time and time again, how it is possible to live, and embrace fully, a healthy, prosperous AND sustainable Circular Economy, as long as we shift focus from what drives our global economy nowadays (Not to worry, I’m not going to spoil it for you what Ken thinks are the main culprits of where we are today… Couldn’t have put it myself in better words either though!) and we start reverting things in the opposite direction of where we are heading. Tenerife - Mount Teide in the Winter

Eventually, provoking what Ken calls out for as “The Awakening“, which, and I surely agree with him 100%, is very much needed at the moment. Now, I could go ahead and describe that awakening referencing back again that blog post whose link I shared above already, but, no, I am not going to do that. I’m actually going to point you instead to a superb piece of art that my very dear good friend Susan Scrupski put together a couple of days back and which describes, quite nicely and with quite powerful words, what our focus and purpose for 2012 (And beyond!) is going to be. At least, that one from yours truly. Have a look and check out “#OccupyEnterprise and Start your own Revolution” and be inspired by amazingly powerful statements as this one:

The Council members are fighting for a new way of working where freedom of ideas will produce increased employee motivation and loyalty which in turn will spur innovation and problem-solving.  Yes, business objectives are driving this change, but the natural by-product is the humanization of the workforce.  Transparency will go a long way to revealing the unsavory underbelly of the corporate beast” [Emphasis mine]

And now, right after you have read Susan’s article, come back, hit the Play button of this embedded YouTube interview and be WOWed by Ken’s words of wisdom, knowledge, lifetime experiences, hope, optimism, outrageousness, deep caring, sharing, mother nature and our role in it, and, in short, ourselves, and our future in this world. Specially, for those who are coming after us and for whom we have got a lot to account for. Still.

Not sure what you would think, but after watching that video clip, there are two other things I’m going to be doing in 2012 plenty more: Wear Sunscreen and listen, and learn plenty more!, from our elders. They have always known, and experienced fully, a whole lot more than we do…

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The Social Enterprise and The Circular Economy

León - Stork's eye view from the churchEarlier on today, and continuing further with yesterday’s blog entry on “The Social Enterprise – Welcome to the Era of Intrapreneurship!” that I shared over here, my good friend, the always insightful Susan Scrupski put together a follow-up article that absolutely pretty much nails it for me on this whole topic of transitioning into “The Social Enterprise” from “Social Business”. Under the rather thought-provoking title of “Zen and the Art of Enterprise Maintenance” Susan herself has set up some homework for all of those folks out there who may be involved with Enterprise 2.0, Social Networking / Computing or Social Business (In my case, Social Enterprise). To name: “We are aiming to change the world of work“. And somehow although plenty of folks out there would see that as a call to (silent) arms I tend to think more along the terms of the Awakening 2.0 that a bunch of us have been waiting for a long while now…

Further down in that article Susan gets to explain, in a rather enlightening and insightful fashion, what she actually means with ”We are aiming to change the world of work“, which I guess is probably rather well described under this golden nugget:

To get to the “fix” part of this equation, it’s going to take the smarts and knowhow of everyone who’s focused on the Enterprise. There’s a great thread on G+ from Sameer Patel on the “how.” The lasting value will be to apply the spirit of social revolution in the enterprise to the practical application of social in the enterprise

To then finish it all off with setting up the challenge ahead for all of us:

This is the hard part. Delivering on the promise of social. So consider it a clarion call for all practitioners, consultants, and vendors (big and small): Figure it out. Bring it home for the rest of us and the planet. We’ve done the first hard part which is selling the promise of revolutionary change. And we’ll keep beating that drum, btw. It’s the backbeat to the song we’re singing

Of course, as I finished off reading through her blog post I just couldn’t help thinking about the “Figure it out part of her article and start thinking about potential solutions. And while catching up further with some other interesting reading I just couldn’t help pondering that we may have a holistic solution far too close to each and everyone of us to realise about it, and make it work. It all came clearer to me when I re-discovered a rather inspiring video clip that re-introduces a very innovative and creative concept that I would love to see it being explored by the enterprise world and not just by a few companies: The Circular Economy (Re-Thinking Progress)

In a rather revealing article over at the GuardianRosie Bristow describes quite nicely how the current linear economy hasn’t taken us too far ahead; quite the opposite! It seems that it’s made things a whole lot worse, not just for the business world, but just as much for both our societies and the world we live in:

“The basis for this thinking is that the linear way in which the world economy currently operates fuels a culture of consumption and creates more waste than is sustainable in the long term. In contrast, the living world operates in a circular cycle where the waste of one species provides the food for another and resources flow”

That last sentence is probably as good as it gets and it reflects how, once again, nature may be a whole lot wiser than all of us in managing her own resources to create, cultivate and nurture progress. Her progress: the one that affects us all in our day to day lives. So Rosie keeps wondering whether we could make the switch towards that Circular Economy along these very terms:

“What would a circular economy look like in practice? The video suggests that it’s about redesigning and rethinking products so that after they have been used by humans, their component parts return to manufacturers, with biological elements being used to support agriculture and valuable resource parts such as metals being used in the creation of new products. In this way, today’s goods become tomorrow’s resources, forming a circular cycle”

Not such a bad idea, don’t you think? While musing about Susan’s and Rosie’s articles I just couldn’t help thinking that perhaps what we really need to fully embrace and live the Social Enterprise would come pretty close to this whole concept of the Circular Economy, where we try to mimic what nature has mastered doing over the course of millions of years without facing too much trouble, till we humans started reverting that trend. Perhaps both growth and progress are meant to be that way. Perhaps we should starting shifting gears and introduce that whole concept of leasing / borrowing, instead of owning, which, if you ask me, is pretty close to what we would be doing with that Social Web activity we have all fallen in love with: sharing!

Sharing what we know, our experiences, our skills, our knowhow, our selves, so that others could benefit by reusing it themselves and make it better. Sharing our connections and personal business relationships, so that others would benefit from those new relationships instigated by empowering connectors / hubs. I am not sure what you folks would think about it, but this key trait from the Social Web / Web 2.0 does come pretty close to this whole concept of the circular economy, where progress is being made not so much on how much you grow, but by how much you are capable of reusing and learning along the way to create something better without having to destroy, without remedy, something in between.

It’s probably that openness, transparency, and trusting relationships in the system that surely have made it work for nature all along (Because she always knows what’s best for her and those around her…) and perhaps we need to fully embrace those critical social aspects to “figure it out“, as Susan mentioned. Plenty of food for thought, for sure! And for those folks who may be skeptic about re-thinking new ways to help us progress further into the 21st century, let’s look at what that linear economy has managed to do in the last 3 to 5 years to see, and realise, we are probably not much better off than what we were a few decades ago after all…

Yes, we need a reboot. And pretty desperately. We have been probably needing it for over a decade already, and in times of (financial) crisis (Crisis as in choices / changes), we need now more inspiration than ever to leap forward and provoke that shift towards a Social Enterprise: a sustainable and engaged economy where all factors are looked up equally, including the resources we have got available to us all, so that growth finally makes its move towards progress, respectful and sustainable progress.

And that’s why from here onwards I’ll be making a huge effort, my ¢2, really, to start transitioning myself from that linear economy of consumerism, just for the sake of consuming, into that circular one by applying some smart and educated thinking in what I consume and buy and what I don’t. That basically means I will be looking up to those businesses that would want to start making a difference and change our future and I do seriously hope that my own company will be jumping the shark, too!, as it enters its second century of existence.

But what about yours? Is your business ready to embrace and live the Circular Economy? Do you think it’s worth while trying? Do we have a choice any longer? After all, what would we lose not trying it, right? Probably not much, but a lot to gain, for sure!

Our very own survival as a species.

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