Why Blogging Still Matters

Gran Canaria - Puerto de MoganIt’s been a little while since the last time that I had a chance to write another post over here in this blog, so I guess it’s now time for another experiment then. No, I know what you may be thinking, but I am not going to stop blogging nor give up on writing for that matter. I still feel it is one of the very few pleasures out there on the Social Web, and still rather relevant, apparently. If I could, I would spend the whole day blogging away like crazy the several hundreds of ideas and drafts I have got in my brain that are rather desperate to come out. There is just so much that I would want to share, talk about and throw out there on the Web that writer’s block has never been an issue for me in the last 10 years that I have been blogging. The issue is, as usual, time. As in where can I find the time to blog? Well, this is where that new experiment will kick in, because I’m just about to switch from where do I find the time to blog, on to, how can I make time to blog? At the end of the day, that’s what it is all about: choice.

Lately, as you may well have duly noticed, work itself hasn’t given me much of a choice though in terms of my external social networking activities. As I am about to enter the 3rd month in the new job as Lead Social Business Enabler for IBM Connections, I am finding that I am spending more and more time in social networks behind the firewall than on the Social Web out there, resulting in me dropping off plenty of my external social activities in detriment of participating in internal conversations. Now, that may not necessarily be a bad thing, but it’s certainly starting to have an impact on my external presence that I am not too sure I would want to give up on it that soon yet. The challenge though is that after rather long, exhausting, but exciting work days, the last thing my brain wants to do is to spend time participating on more social networks. It just basically needs a break. And so do I.

For Seth Godin showing up daily is not an issue though, as much as it appears to have been for me as of late, as he brilliantly wrote about on his 5,000th post anniversary article. But he mentioned something that I can certainly relate to myself on this brilliant quote he shared across on why blogging still is very much worth it:

[…] it’s learning to live with the fact that I can’t say everything I want in a single post, that the trade-off of reaching people easily is that you can also lose people easily. It’s a journey, for both of us, and I’m thrilled to be taking it with you

And it gets even better when he continues to explain why he still shows up every day to his blog:

For me, the privilege is sharing what I notice, without the pressure of having to nail it every time… I treasure the ability to say, “this might not work”

Well, perhaps that is my main issue, that every time I aim at pretty much nailing it and that’s probably the very same reason why more often than not, if I cannot make the time for blogging I just don’t. And I end up watching how days go by without those blog posts coming along. That’s why it may well be a good time to shake things off a bit and experiment. Play. See if I can shake off that perfectionist flavour when blogging away over here. Now, on the other hand, here I am smiling away reflecting on the fact that, at least, my Inbox is not broken :-)

The thing though is that there is always time to learn new tricks on blogging, no matter how long you may have been going at it. There is always an opportunity out there to learn how you can juggle with it, along with work, family and other commitments. It’s just a matter of establishing priorities and stick around with them, which is essentially what I will be playing with from here onwards.

Like I have mentioned above, I have got no intention of giving up on blogging, or hanging out on external social networks, but I am certainly going to shift focus and intentions on how I would want to stick around with it all from here onwards, which is essentially when this new experiment will kick off. All along you may have noticed how blog posts over here have got a tendency to be on the long form, sort of mini-essays. So I am thinking that while not neglecting such opportunity of writing longer pieces I’m going to start playing around (again, as I have attempted to do it in the past a couple of times already …) with the opportunity of sharing shorter reflections on things that come across my mind, whether work related, or not. Pretty much a la Euan Semple, if you know what I mean :-)

I know you may be thinking that perhaps there is an opportunity to share those shorter thoughts on other social venues like Twitter, Google Plus, Tumblr and what not, but I am thinking that while those other options are out there, there is still a place for some of those reflections to happen over here, in this blog. Specially, for one particular use case, that one where I am thinking about sharing a thought or two across that I would want to come back to over time, something that it’s proved to be quite a challenge in multiple other social networking tools, due to poor quality search capabilities. Never mind the fact that this blog still is my home, whereas all others I am just passing by  and the door can be shut down any minute, any day, any time. At least, over here, the door will always be open. For you and for me.

So … game on!

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