E L S U A ~ A KM Blog by Luis Suarez

Open Leadership

Why I, Too, Killed My LinkedIn Account

Back in the day, when I was just getting started with my early days around social computing evangelism, I must confess that I used to think that people who didn’t have a social profile in all of the major social networking tools out there just didn’t get it. You know, you had to have a profile out there all over the place. Silly me. I guess it was my inner self trying to rebel against that good old notion of people saying one thing and doing something completely different. As in never walking the talk, something that I know still bothers me from all of the so-called social media “gurus” out there who tell you about all of the wonderful things around the Social Web to then be stuck themselves in their Inboxes for the rest of the day, processing email. It’s funny though how I keep getting irritated by all of those “gurus” who behave that way and yet I have become, over the course of the years, a whole lot more understanding of practitioners who somehow don’t see the need to be everywhere on social networking tools. I guess that’s what reaching a level of maturity is all about. Let people figure out what they would want to do. After all, it’s their choice. 

Is that the main reason why I then went ahead and deleted my LinkedIn profile for good over a week ago? Was it my personal choice? Will I be telling everyone else to be doing the very same thing? Is it time to think smarter about how we make use of these social networking tools? Will I survive as an independent trusted advisor on Social Business & Digital Transformation without having an active LinkedIn profile? Lots of questions looking for an answer, I suppose, but, for now, what I do know is that deleting my LinkedIn identity was an educated and informed personal choice. And if I were given the chance of doing it again, I would. Without a single doubt. 

Why? For a good number of reasons, but, essentially, to me, for perhaps the main one: it’s 2014 and it’s now perhaps a good time to put your actions behind your words. And make it count. To you, to me, and maybe to everyone else. In a previous article I pointed folks to a superb read by Heather Bussing under the rather provocative heading of “Why I Killed My LinkedIn Account”. It’s an eye-opener. Perhaps one of the most important reads you will do this year around something that we may all have been taking for granted for far too long: our individual rights as customers for the services we decide to make use of and invest our time, energy and effort.

You see? We are just not end-users anymore. We are just not the product, either, even if it is free. We are customers. Your customers. We make a very conscious decision to use one service over the other one, whether it’s free or not. It’s a choice that people go for LinkedIn vs. XINGViadeo or Somewhere (or whatever else, for that matter, to name a few). And the least that LinkedIn, as well as other social networking tools, could very well do is to treat us all, as their customers, with something so powerful, engaging and, equally, inspiring as respect. But LinkedIn has forgotten about that as they keep positioning themselves on that mindset that they know way better than all of us, their customers. How? Well, mainly, through a rather draconian terms of service that, if anything, confirms how toxic some social networking tools can well be without most of us perhaps even knowing about it. Right from the beginning. I mean, after all, who reads the terms of service nowadays, right? Well, maybe we should! Starting the sooner, the better.

And that’s exactly what Heather’s tremendously insightful article did for me, when I first read it. I eventually made the conscious exercise of reading it multiple times to digest something that I never thought I would be internalising this way: there is a great chance that 99% of the times that you may have used LinkedIn you may have violated their terms of service. Yes, that bad. And I am sure at this point in time you may be wondering why, right? Well, let’s have a look and revisit LinkedIn’s Don’ts that Heather mentions as well on her blog entry:

  • “You cannot post any inaccurate information,
  • You cannot invite people you don’t know to connect,
  • You cannot use a content field to post information that doesn’t belong in that field– i.e. publish your real contact information anywhere on Linkedin,
  • You cannot “duplicate, transmit, distribute, or display” any information found on Linkedin except your own content,
  • You cannot use any information you see on Linkedin to provide any service that competes with Linkedin and Linkedin gets to decide what “competes” means.”

If that short list doesn’t act as an eye-opener for you in terms of how we, as customers, have consistently broken LinkedIn’s ToS then I don’t know what will. Well, yes, I know what will. Read the remaining of the article to see how LI is currently abusing your choice (and trust!) in making use of their service, even if you are a Pro customer. It won’t leave you indifferent, I can guarantee you that.

After reading that piece it was a no-brainer for me to go ahead and delete my account in there. For good. And never look back, as I am pretty sure LI’s lawyers won’t be very keen on adjusting those ToS to treat their customers better. Otherwise they would have done it already. So why give in to their game? Yes, I know, I am fully aware and realise that this is a decision that may cost me some business (in terms of social presence -as my good friend Gautam Ghosh annotated rather accurately not so long ago, potential client prospects, future collaborative initiatives with other customers, etc. etc.), but then again I think I may have reached the point where one has got to back up their words with their actions, act accordingly, and stop behaving like plenty of those so-called social media gurus who preach one thing and then do rather the opposite. That’s not how an Open Business operates, I am afraid. 

I wouldn’t want to treat my customers like LinkedIn’s treating theirs, that’s why it’s my informed personal choice to have deleted my profile in there and figure out how I can move on without it. I know it may well prove to be a challenge, but then again enough is enough. If you can’t treat your customers with respect and appreciation for making use of your service(s), then I don’t want to be your customer. It’s that simple. I’ll just move on elsewhere where I am valued and respected as such. 

 

Written by Luis Suarez

Chief Emergineer, People Enabler and Charter Member of Change Agents Worldwide and a well seasoned Social / Open Business evangelist and 2.0 practitioner with over 15 years of experience on knowledge management, collaboration, learning, online communities and social networking for business; and has been living, since February 2008, a (work) life without email challenging the status quo of how knowledge workers collaborate and share their knowledge by promoting openness, transparency, trust, sustainable growth, engagement, connectedness and overall smart work. He can also be contacted over in Twitter at @elsua or Google Plus

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The Future of Collaboration Lies in Human Resources AND Management’s Hands

A few weeks ago I put together the attached article for CMSWire where I tried to reflect on what I feel is the number #1 challenge for today’s corporations in terms of embracing a much more open, transparent, knowledge sharing culture through the emergence of social technologies behind the firewall. Indeed, Human Resources is right in the eye of the hurricane in terms of trying to figure out whether it stands, that is, whether it would want to continue sustaining a rather sick, corrupted and disturbing system of mismanaging resources commanded by senior management or whether it would finally want to transform itself into what it should have been in the first place: (facilitating) Human Relationships.

Here we are, 2014 and still wondering what the future of collaboration is — as if we didn’t know already.

Despite all efforts to trump it or get rid of it altogether in favour of other noble concepts like cooperation, the hard truth is that collaboration has always been here. And it will continue to be here for many years to come. It’s a human trait. It’s our capability of getting work done together. Effectively.

So why is it that even today we are still questioning its inherent value within the business world? Is it because of technology? Or certain business processes? Maybe it’s the people after all? In reality, it’s none of these. It’s because of Human Resources and its inability to get it right by empowering knowledge workers to excel at what they already do: collaborate sharing their knowledge more openly and transparently.

We human beings cannot deny helping others when in need. It’s in our genes. It’s part of our DNA, always has been. Yet, in a business environment, knowledge workers typically keep hoarding and protecting their own knowledge as an opportunity to not relinquish their own power (i.e., that very same knowledge), thinking that the less knowledge they share, the more indispensable they become.

But it’s not really all that. It’s because all along, knowledge workers have been encouraged to compete with one another versus helping, caring or collaborating with one another. It’s easier to manage individuals than to facilitate communities and/or networks working together towards a common set of objectives. And that changes the entire game, because when both technology and business processes are no longer a barrier, there is still a bigger hurdle: incentives.

An End to Unhealthy Competition

That, to me, is the biggest challenge of the future of collaboration. And HR is at the forefront of determining whether collaboration will keep flourishing with the emergence of social technologies or whether it will bury it for good. I am not saying that to be an effective collaborator you need to be incentivized. I am saying that for collaboration to be effective within the workplace HR needs to fast forward into the 21st century and understand that the only effect of recognizing the performance of the individual versus the group is to evoke unhealthy competition.

We have had that for decades. And it’s probably the main reason why we are still questioning collaboration today and its inherent value. Yet we all understand we can’t get work done anymore by ourselves. We will always need the help and support of others, and this is where political games, managing up, bullying or even extortion (to a certain degree), amongst several other issues, keep playing a key role in terms of how and why we do not collaborate as effectively as we could and should. And because it’s happening inside the firewall, the vast majority of knowledge workers don’t notice. Or care. HR is at a critical crossroads in terms of figuring out how it’s going to transform itself to recognize people for doing their work collaboratively. And while that takes place there is an even greater pressure out there that’s going to help accelerate that shift: your customers.

A Challenge, An Opportunity

With the emergence of social networking tools the good old concept of the firewall is becoming thinner and more porous than ever, because more and more customers are demanding (and rightly so!) to participate actively on the collaboration AND co-creation process with other knowledge workers. And all of that corporate kabuki around internal politics, the constant stabbing between teams, the always awkward hoarding of one’s knowledge are now becoming — at long last — a thing of the past.

Why? Because it’s all exposed beyond the limits of the firewall not only to their clients and business partners, but, more importantly, to their potential competitors. And eventually knowledge workers understand that in order for them to be more successful to meet and address their customers’ needs, open knowledge sharing and collaboration is a must. No longer a nice-thing-to-have but an imperative to getting work done.

It’s that massive tidal wave of co-creation with your customers and business partners in the external world that’s demolishing HR’s stronghold position in terms of how they evoke bad behaviours that, if anything, keep slowing businesses down. It’s no longer the IT department, or sales, or marketing, but HR that needs to be at the forefront of the Social Business transformation journey. HR needs to understand that collaboration is at the epicenter of this journey and this requires a new method and business principles, perhaps a new business ethos, of how evaluation of overall performance and business outcomes would be delivered and recognized by those networks of true hard working professionals.

An interesting emerging (or worrying) trend — for HR especially — is that if it fails to inspire a work ethos of “How can I help you today?” (versus the good old standby “What do you want?”), knowledge workers will start looking for opportunities to move on to greener pastures, the ones where they can focus on providing business value to their customers rather than fighting an obsolete, corrupted system, sponsored by HR, that fosters unhealthy competition that takes focus away from what our goals and mission should be in the first place: delighting our clients with not just better products, but better conversations, too!

It’s a fascinating challenge for HR to embrace. While everyone else keeps watching out for how social technologies and business processes can help collaboration flourish and move forward from its current impasse, I will focus on what I feel is the future of collaboration itself: the tremendous transformation that Human Resources needs to go through to become, once and for all, Human Relationships, because that’s where collaboration begins …

The people.

As usual, the comments have been absolutely a delightful and rather thought-provoking read and worth while going through them (if you haven’t done so just yet). One of them in particular, caught my attention to highlight an issue that perhaps has gone by unnoticed for far too long. The comment was shared by Mike Kennedy and it reads as follows: 

It’s not HR that’s the problem – they’re implementers, like IT. It’s the LOBs that consolidate power and make it hard to collaborate and share knowledge. Irrespective of function, the culture needs to change first or collaboration will never work regardless of process and technology. Its always been and forever will be about the people.

Right there, Mike, perhaps without not knowing, nor realising about it, may have highlighted what’s the main issue why HR still behaves as HR = Human Resources (20th century) vs. Human Relationships (21st century) and why they seem to be perceived as always coming late to the party around the Social Business Transformation Journey. I thought though it’s perhaps a good time to bring up something that has been in my mind for over the course of the last 2 to 3 years in terms of thinking further along why the adaptation to Social Business has been perceived relatively slow at times, or either inefficient or ineffective

It’s a culture issue. Yes, I know what you are all thinking about… it’s always a culture issue, isn’t it? It’s the perfect scapegoat altogether. Blame it always on the culture, since it’s the most difficult one to quantify, embrace and live through. But hang on for a minute, what would happen if that culture issue would be just championed by a single group? A group that has always been rather comforting in terms of supporting, sponsoring and “getting out of the way” when  helping knowledge (Web) workers adjust to the new reality of social collaboration? The whole game changes, doesn’t it?

Mike’s comments reminded me of a recent interview I did for the smart folks organising the Enterprise 2.0 Summit in Paris where I reflected on the following question posted across: “What are the biggest challenges the projects are facing at the moment?” This was my answer: 

“While I know that this may sound as a cliché, throughout my over 15 years of experience with social networking for business, I have always believed it’s all down to a single aspect: corporate culture. And in this case from one particular group: Management / Leadership. They are starting to become, if not already, the main obstacle towards the realisation of the full social business transformation, because the traditional hierarchy and status quo of how things get done at work *do* certainly understand and comprehend what social networks can do for business, yet, they neglect not only supporting and sponsoring the effort, but also their active involvement in the process, mainly because they think the moment they do, they would lose their power, i.e. overall control of the information to make business decisions. Management needs to understand that this is no longer about command and control, managing your employee workforce to make the decisions for them, but it’s about how you lead them, as a servant leader, to make proper business decisions with the information freely available through networks by providing proper counselling and support vs. becoming the main obstacle. The rather high rates of actively disengaged employees would certainly confirm that challenge as the most critical one for the successful adoption of the social business philosophy and mantras.”

That’s why, as we move forward into 2014, I am starting to strongly believe it may well be a good time to begin upping the game in terms of the so-called involvement and true leadership from (senior) management in helping facilitate the adaptation to Social Business and social networking tools for that matter, both inside and outside of the firewall. I am sure time and time again most of you folks working in both Adoption & Enablement of Social Business keep being confronted with the one of the main show stoppers from practitioners telling you that they totally get it, but their (senior) management don’t and therefore need to be educated to get them on board. Otherwise the whole effort stagnates or ends up on a complete stop.

Really? In 2014? Still? I mean, 20 years after the first instances of both blogs and wikis becoming available on the Web and we still need to justify the inability for (senior) management to get on board leading by example on their own social business transformation (even as a personal journey), arguing that they just don’t get it and therefore need to be coached, mentored and educated on the topic? I am sorry, but things don’t work out like that anymore. Their time is running out and pretty quick, if not already!

You see?, as a (senior) manager / executive, who is leading whatever the business and has been doing that for a while, We are going to start questioning your skills and ability to both manage and lead your firm if you are not leading by example on helping your business transform into becoming a successful social / open business. Oh, and please, don’t use the excuse of ghost writing. It lacks authenticity, uniqueness, engagement and honesty.

We don’t want to talk to your hand. We want you to finally understand and embrace the power of open, transparent, engaging conversations through social networking tools, where knowledge flows, both inside and outside of the firewall, with your employees, your customers and business partners (Oh, and don’t forget about your competitors!), and where you get to sense and feel the pulse of your organisation and the ecosystem around it in terms of what’s happening, and what is not! happening, so you can act together accordingly helping solve plenty of the potential business problems you may well have, like a bleeding and rather discouraging percentage (13%) of actively engaged employees, which on its own would probably be a good enough reason to start considering whether social networking tools could help improve the way they collaborate and share their knowledge out in the open. With, or without you.

There is a great chance that both social and open business would eventually help you and your company address those poignant business issues and pain points, like re-engaging your knowledge workforce or retaining your talent, as they continue to flock massively away on to greener pastures, and, eventually, get back on track. Remember that this is not about you. It’s never been about you. This is mostly about the kind of (business) world (and society) you would want to leave behind when you are long gone not just for your children, but for your children’s children. Your legacy.

But at the same time, it’s also probably a good opportunity now for you to stop thinking that HR should continue to be at your service vs. that one of serving the employees you have hired as hard working professionals in the first place. You know, the ones you took the trouble to court and entice over months and months of multiple interviews offering whatever perks to then be hired and join the company because they were, at one point, incredibly passionate, knowledgeable and truly committed to the mission of wanting to change the world for a better place. Through your business.

Something went wrong along the way though and I am starting to believe that it’s got to do more with your ability to put HR to your service vs. the service of the knowledge (Web) workers currently employed by your firm and, that, eventually, is the current business problem (senior) management would need to start addressing AND fixing pretty soon, because at the current pace we are going we may have run out of time already. Remember, only 13% of your total employee workforce is actively engaged at work. That’s a piece of data that you probably shouldn’t ignore for much longer anymore. 

Please, please, don’t get us to question your management and leadership skills by neglecting nor embracing social networking for business. Instead, join us, show us the way, lead by example, walk the talk, start challenging the status quo that got you there in the first place and look behind to those who are continuing to follow you through thick and thin and help them understand how if they would want to see the future of collaboration shine through, both inside and outside of the firewall, thanks to social networks, you would need to become the new leading shining stars. With them. For them.

After all, the future of work (not just collaboration) is the future of Leadership. And it’s up to all of us to define it, live through it and make the most out of it

Work is a human task. Leadership is the work of mobilising others to action. Leadership is how we help people to realise their human potential. Much of our network and collaboration technology is just an infrastructure for the work and leadership required. The network can magnify the culture of the organisation, but we need the right leadership models for managers to realise the potential of a network era of work”.

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Let The Next Adventure Begin – The With Whom (#CAWW)

And, finally, the last blog post of the series of entries where I’ve been detailing what I would be doing from here onwards, as I begin my next adventure as an independent chief emergineer. Earlier on in the week I blogged about the why, then the what and now I guess it’s a good time to talk about the with whom, as part of that mantra of “use systems too boost your odds, passion to get energy and luck to change the game“. In short, the system of we! That’s why it’s a great pleasure and true honour for me to announce I’m now part, as a charter member, of the Change Agents Worldwide network with a simple and rather clear mission: change the way we work!

That’s right! In a now more than ever hyperconnected, networked and complex systems driven working environment I pretty soon came to the conclusion, as I went solo and independent, that my odds to make a bigger difference out there would have been more notorious by being part of a network of rather talented, passionate, engaged, inspiring and rather thought-provoking knowledge (Web) workers, with whom, if anything, you sense you aren’t anymore the smartest person in the room, the network is.

And being able to tap into that unprecedented brain power to share ideas openly, to learn from one another, to collaborate by sharing your knowledge in a rather open and transparent manner, to innovate, to co-create, to continue walking the talk on redefining the workplace of the future and, for that matter, the future of work, I felt it was just too much of an enticing opportunity to ignore that I haven’t just been capable of getting rid of from my mind over the course of the last few weeks. Of course, without a single doubt, I had to join Change Agents Worldwide (@chagww).

I know, I know. At this point in time I am pretty certain most of you folks out there would be wondering what Change Agents Worldwide are all about, after all, right? Well, here’s one of the elevator pitches we are using I quite enjoy as it describes, pretty nicely, what we are all about:


Remember when I just mentioned above being part of a network of folks who walk the talk, leading by example, on redefining the workplace of the future? Well, that’d be it, in all of its splendour. Perhaps this other definition may help some more as well. A bit more wordy though, but worth while sharing across:

“We built our network based on the principles driving the evolving Web. We believe in transparency, sharing, collaboration, authenticity, and trust. Operationally, we function as a cooperative. Value is realised by every node in the network. As the network grows, the benefits to our client grow exponentially”.

You can probably notice how excited I am for being part of such an amazing network of incredibly knowledgeable and generous people all around. To me, though, the beauty and mind-boggling privilege of joining #CAWW is something bigger, more massive than whatever I could have anticipated for. From here onwards I’m going to be working together AND networking with … friends, in the true sense of the word “friends”. That’s right, plenty of the folks from the #CAWW network are people who I already know for over 10 years, way before Social Networking for Business or Social Business were the new buzzwords. The breath and extensive knowledge they all have got around areas like Knowledge Management, Collaboration, Learning, SNA, ONA, Org. Change, Org. Design,  Management / Leadership Consultancy, Corporate Communications, Digital Workplace Transformation, Social Computing, Social Business, Social Learning, and a rather long etc. of skills, experiences and knowhow make me feel like my learning curve all of a sudden has gone sky through the roof!

Life(-long learning) in perpetual beta FTW!!

And the excitement gets bigger and bigger, by the minute, when, early next week, I’ll be meeting up about a dozen of them, face to face, in Paris, at the Enterprise 2.0 Summit. Check out the overall agenda for Day One and Day Two (Along with the Masterclass Workshops) to get a quick glimpse of the massive brain share that will be taking place over the course of the next few days with everyone involved in Social Business flocking to what’s, by far, one of the best events in Europe around this very same topic… It’s going to be a fun event, I can tell you!

I bet at this point in time you may be wondering what are the various different names of that lovely global network of Change Agents, right? I tell you, if you have been in the space of Social Business and Social Networking for a good while you probably know already vast majority of them. But, as an additional teaser, allow me to share over here first a couple of testimonials from themselves about their own experiences of being a member of the CAWW network. Let’s start with my good friend Harold Jarche:

Change Agents Worldwide is a new type of consultancy, which functions as a transparent cooperative. It includes solo change agents (like me) and enterprise change agents who are trying to bring about change in their respective workplaces. This is a network of progressive and passionate professionals, who really want to bring about substantive change in how work gets done.

How about the always inspiring Kevin Jones:

Imagine a company without managers or employees but a ton of leadership. One that has a physical address only because, by law, it needs one while it uses the world as its playground. Where the status quo does not exist. Nor does a hierarchy or a vacation policy. Where teams who work together may have never met, but their collective ideas and expertise melt together to create the most innovative solutions to business’ most vexing problems. We have recruited the best minds in a mere matter of a few months. Their experience is vast. The collective knowledge and wisdom frightening.

Or, perhaps, these few words from the only and only Marcia Conner:

Without a doubt the smartest, most insightful, on-the-ball group of people I have ever worked with–and by ‘working with’ I mean ‘learning from, and at a distance no less’ because most everything any one of them says or writes or does is nourishing to my soul. Together and individually we’re all committed to creating a better world, where organizations can have dramatically better outcomes because they value the capabilities of people. We’re just getting started, but it’s a long time in the making, so many of us working on our own on this for years, dreaming of finding people who we can work on this with together … because it’s time!

I could go on sharing some more additional testimonials (You could read them all over here in this link, if you would want to), but I guess you are all dying to know who the entire CAWW network of members are, right? So, here we go, then. Without much further ado, and in no particular order, this is the network of people who have made it possible, for me, the system of we!: 

Susan Scrupski 

Jon Husband

Christoph

Ernst Decsey

Patti Anklam

Marcia Conner

Kevin Jones

Harold Jarche

Lois Kelly

Sharon Richardson

Ayelet Baron

John Stepper

Thierry de Baillon

Carrie Basham Young

Peter Vander Auwera

Jane McConnell

Clark Quinn

Catherine Shinners

Charles Jennings

Jim Worth

Ian Thorpe

Harald Schirmer

Simon Terry

Bruce Galinsky

Danny DeGrave

Rob Caldera

Dennis Pearce

Bryce Williams

Eric Ziegler

CheeChin Liew

Frederic Chauvin

Jonathan Anthony

Dom Burch

Rainer Gimbel

Chris Carpenter

Josh Dormont

Celine Schillinger

Heidi de Wolf

Alvaro Caballero

Richard Martin

Kari Pearlson

Paul Andersen

There is a Twitter List out there already currently being curated by Celine herself, if you would want to start following what we are all up to. After all, one of our key main areas of joint work is, eventually, working out loud and I am sure I will have plenty of opportunities to share with you folks over here what we have been up to lately, including the publishing of an upcoming eBook under this rather suggestive heading: “Changing the World of Work. One Human at a Time“.

And you know what is really cool about Change Agents Worldwide? Well, that it is not a closed network, so you, too, could join us! And start walking the talk today, actively participating on what it is like being at the forefront of the future of work: The Socially Integrated “Enterprise”.

 

Let The Next Adventure Begin … Welcome to Change Agents WorldWide! (#CAWW)

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Let The Next Adventure Begin – The What Next (The System of Me)

After yesterday’s blog post, I guess today’s the one everyone has been waiting for. Myself included. For a good number of weeks, I have been having lots of conversations on the side with plenty of people, where I have been hinting what I will be doing next and while, all along, I have been trying to disguise my excitement about the next adventure(s), and what the future may hold from here onwards, it’s now the time for me to unleash what I will be working on from here onwards. A system of me, Luis Suarez, a.k.a. elsua.

Before I go on and explain what I mean with that system of me, please do allow me to share a story over here that would help explain why I am choosing those words carefully in terms of what I will be doing next. You will see how, once again, serendipity has done its magic into setting up the pace of how things will happen from here onwards. It all started with IBM Connect, IBM’s premier conference event around Social Business, that takes place, in January, every year in Orlando, Florida.

This year I was scheduled to speak at three different sessions, including the rather splendid and big hit Pardon the Interruption Social Business Hot Topics (Part Deux) my good friend Louis Richardson kindly hosted again doing a superb piece of work, along with both partners in crime Luis Benitez and Matt Ridings. Alas, as you can imagine, things didn’t work out and, eventually, I couldn’t make it. Matt graciously covered for me though pretty much nailing it! Thanks for that, Matt! Nice work! So, since I couldn’t be there in the end, I turned myself into the Livestream option (along with catching up with it over the various different streams). And BOOM! There it happened.

On Day 2 of the event, on perhaps one of the most inspiring keynote sessions I can remember in years, that I am pretty certain I would be able to cover in upcoming blog posts, there was one keynote speaker that totally blew me away and, judging from the lifestream itself, the live audience, too! Scott Adams (the father of Dilbert) was on stage talking about failure and the critical role it plays in helping you succeed in the long run.

You can watch a replay of the livestream of Scott’s speech over here or hit the Play button on the embedded code below. It would be totally worth it the 30 minutes of your time, I can guarantee you that, to say the least:

Without spoiling it too much, Scott gets to talk about three main key points that I thought I would share across over here, as teasers, to entice you to watch through it in its entirety:

  1. “Goals are for losers
  2. Passion, totally overrated 
  3. Luck can be manipulated”

He gets to talk about how goals no longer cut it in today’s constant world of change. Just the sheer complexity of it all makes it almost impossible to cope with them and still make sense. Instead, he talks about trying a system. “Something you do regularly that improves your odds and makes you more valuable (ideally)”. A system where you get to build further along a lovely set of complementary skills that would accumulate over the years by putting them into practice on a regular basis so that it will keep improving those odds of becoming successful, regardless of what criteria you may want to use to define success.

He also has got a very interesting and noble approach towards replacing will-power with knowledge, towards replacing that same will-power with habit. And the examples he mentions are true golden gems most folks out there would be able to relate to.

He then gets to talk about how passion is totally overrated. How while it may get you there, that very same passion may as well be the main cause for your many failures over the course of time, and, while not neglecting it, after all, he still thinks it’s important and relevant to be passionate about what you do, he mentioned how it’s probably much more effective to not just focus on your passion, but focus on helping boost your personal energy. Essentially, become physically and mentally more alert instead. WOW! Just brilliant!

Finally, he gets to talk about luck and how it can be manipulated. How people who consider themselves “lucky” have, most probably, a wider field of perception, meaning that they would notice opportunities others wouldn’t notice. And embrace them. Essentially, you get to define and provoke your own luck, based on what you perceive and build further on over the course of time.

His major conclusion? An inspiring, rather thought-provoking and mind-blowing one liner that certainly has stuck with me ever since I heard it a few days back and that, I am sure, will define my life from here onwards and whatever the career path(s) I may get to choose:

“Use systems to boost your odds, passion to get energy, and luck to change the game”

That’s why I am very pleased and rather excited altogether to announce that after 17 years at IBM, working as a Knowledge Manager, Community Builder, Social Business Evangelist and Enabler, it’s now time for me to go independent and embrace that system of me, Luis Suarez, a.k.a. elsua.

Yes, that’s right! After 17 long years working in the largest corporate IT environment there is out there at the moment, and having had a blast all along, it’s now time for me to embrace both the unknown and the uncertain: to become an independent, a free spirit, a solopreneur, a provocateur of sorts, a change agent, a free radical, an outrageous and true optimist hippie 2.0 aiming at wanting to change the world, for the better.

Oh, and I won’t be alone, in case you are wondering…

That was the much needed change that I guess my inner self was looking forward to over the course of the last couple of years, where hint after hint, you start seeing it coming and, in the end, there is nothing else that you can do other than embrace the change and try to make the most out of it; and while I certainly looked into other potential opportunities of working in other large corporate environments, I thought this time around was probably going to be the best timing to go ahead and rediscover myself to find out who I really am, what I really want to do, how I can help others become better at what they do already and, eventually, change the world.

See? The true spirit of that free hippie 2.0 kicking in again.

But “how are you going to do that?” I am pretty sure that’s what’s going on in your head at the moment while you keep reading this article, right? Well, that’s where the system of me idea kicks in. Instead of focusing on a single goal and work really hard towards achieving it, as part of that new adventure of going solo, I am going to try to keep as many options open as I possibly can, and let that focus, purpose and meaning I mentioned earlier on, in another post, decide which one(s) would be a failure I can learn from, move on and stick around with the one(s) that will help me progress further in my life-long learning experience(s) with that new round of complimentary skills.

In a way, you could think about this next stage on my (work) life as an opportunity to rediscover myself, reflect on what I have learned and applied over the course of the last 17 years and see if there would be an opportunity to apply them in a completely different environment from that one of the big corporate world: that is, the freelance economy. A recent article under the suggestive heading of “How Freelancers Are Redefining Success To Be About Value, Not Wealth“, pretty much nails it for me on what I feel, rather strongly, is the workplace of the future, if there ever was a brilliant one, that would be it. And, somehow, in whatever form or shape, I quite enjoy both the challenge and the opportunity of being part of it.

Now, I do know, and fully realise, that it’s not going to be an easy ride. I don’t expect it to be. Quite the contrary. It’s going to be full of uncertainty, facing the unknown in most cases, and experiencing plenty of new scenarios that I never thought, in the recent past, I would had the bravery and courage to face, like the prospect of no longer having a secure job or a fixed monthly income at a time when, where I live, in the Canary Islands, Spain, the unemployment rate is over 33% of the total active working population. Yet, somehow, I feel it’s also a good time for me to see if I can put to the test all of those acquired skills over the course of the years and put them to good use as an independent freelancer. I bet it will be quite an interesting self-discovery experience altogether as well, don’t you think?

So, at this point in time, and perhaps to close off this longish article for now, you may be wondering what are going to be the main focus areas I will be working on from here onwards as an independent freelancer, solopreneur or autónomo (Spanish), right? Well, like I mentioned above, and in order to unleash the system of elsua to help increase the odds of opportunity and success, here are some of the areas I will be working on:

  • Social / Computing Business and Open Business evangelism
  • Social Business Strategy and Digital Transformation Consultancy
  • Social Business Enablement and Adoption / Adaptation (Including IBM Connections)
  • Knowledge Management, Learning and Org. Change Management (Org. Design)
  • Online Community Building and Facilitation
  • Digital / Executive Coaching
  • International public speaking
  • Freelance writing
  • English teaching (See? I am still an English teacher with a passion for teaching and learning and that’s not going away any time soon!)

And, finally, Life Without eMail. Of course, I couldn’t let this one slip out, just like that, right? After all, it’s what most people still know me for out there and have been thinking that if I have managed to successfully survive in the largest email driven IT firm in the world over the course of the last 6 years, it’s now time to enter a new phase, a new challenge altogether: live a life without email as an independent freelancer / solopreneur. And see whether I am capable of pulling it off or not, moving all of my interactions into social networking tools. At least, as many as I possibly can, just like I have been doing for the last few years in the corporate world.

I know most of you folks may be thinking that there are perhaps too many different options out there that I will be working on from here onwards and everything and that, maybe, I will be spreading too thin, but all along I have been thinking that this whole new experience is pretty much going to be shaped not only by what I do and learn along the way, but also by how I would be interacting, conversing and learning with my networks across the board. Because, if there is anything that I have learned over the course of the last 15 years that I have been involved with social networking is that you are never going solo. There is an entire network of people who care, who surely know and understand what you are good at, and what not, and, as such, they would become your helping hand and invaluable source of feedback to keep you on track of how you are helping that very same network become successful at what they already do.

After all, we are living in a Network Era and there is no turning point back. And do you know what’s the one single ah-ha moment that I will be enjoying the most from this brave new world of (hyper)connectedness and conversations that I am about to enter from here onwards? Well, that, all along, and over the course of the last 17 years, I have been preparing myself to become a freelancer for life, always nurturing my networks, no matter what.

And I won’t be alone…

Let the next adventure begin! Unleashing the system of we!

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Let The Next Adventure Begin – The Origins

Life works in mysterious ways, doesn’t it? It comes and goes, never leaving you indifferent. It has got its own way of telling you when to stop, do plenty of thinking about why you were brought here in the first place and hop back into the train we all call the world to move onI guess this time around though it also had something else in stock for me. Something that has made the writing of this blog post kind of tough and a bit too edgy at the same time, not necessarily for putting it together, but for its implications thereafter. Once again, and probably for the zillionth time already, I am now back to my (no longer) regular blogging schedule and, after nearly two months since the last article I wrote over here, I have got a piece of news to share that may come as a surprise to some of you folks. Maybe. May be not. On January 20th 2014, I quit IBM. On my terms. Since February 4th, I am a now free man. Whatever that means…

Quit a surprise, eh? Yes, I know. It even was a shock for me, too! That’s right. Earlier on this year, to be more precise, on January 20th, I announced, to my former employer, right on the same day when I was celebrating my 17th year anniversary at IBM that I was quitting my job as a Lead Social Business Enabler and that February 3rd would be my last working day. I still can’t believe it myself and I don’t even know whether I may be regretting the decision over time, or not, but it’s now done and dealt with. That can probably explain the main reason why I have been relatively quiet in the last few months out there in the Social Web. It hasn’t been an overnight decision. Quite the opposite, it’s been already in my mind for about two years and all along I have been delaying it, because perhaps I just didn’t want to face it. Perhaps I didn’t want to come to terms with the fact it was time for me to move on.

But then again, signal after signal, conversation after conversation, and lots of thinking in between here and there, certainly help me arrive at the Christmas period where I was on holidays for a full month, away from everything, pondering whether it was the time for me to call it quits and do something else. Move on with my life. Picture me: a blank A4 piece of paper and a pen, two columns, one on pros and the other one on cons about whether I should stay or go, me frantically writing down for a good while on either column and at the very end reaching one rather massive conclusion. Picture this: family members doing the very same exercise without me telling them anything. Just writing down what they may have noticed. We compared notes. We talked. We were all shocked. The conclusions of both exercises were exactly the same. How weird is that? Or, better said, how scarily accurate is that?

It just felt right. It does feel right still. You see?, there is a time when each and everyone of us would come to terms with the fact that we would all need to question what we do with our (work) lives, figure out whether you are on the right track or not, whether we are still driven by the same passion as when we started working (In my case, 17 years ago), whether the motivation to carry on is strong enough to help you continue without deviations. I guess focus is the word I was looking for, you may think, right? Yes, probably, but I am more inclined to think I am looking more for a couple of other words: purpose and meaning.

A mid-(work)life crisis of sorts? Most probably, but then again, feeling all along, it may well have been just the perfect timing altogether. One where serendipity does its magic and helps provoke these happenings, just like that. I know that this may sound crazy, but I have always felt that my entire working career has been defined and shaped up by serendipity. And this time around was no different. Things happen for a reason. Always. No matter what. It’s just a matter, for each and everyone of us, to figure out whether we can see it or not. Oh, don’t worry, I am still currently going through that process myself, but I am now more convinced than ever before that it’s time for me to move on…

17 long years at the largest IT firm in the world can give you plenty of stretch to do and experience lots of different things. I feel privileged to have lived through that. In those 17 years at IBM I have worked in 6 different business units, with their own 6 different cultures, challenges and exciting opportunities, making them feel like as if I had 6 jobs already at any other place. I have had the opportunity, and the great pleasure, to work with some of the most amazing talented people I know. In fact, they are the only and exclusive reason as to why yours truly, an English teacher, after all, has been working for an IT firm for over 17 years while loathing technology to bits. No, I am not a techie and nor will I be pursuing a long term career in that field. I am all about the people. For the people. I am a connector. And when you feel that work for the people is now done and dealt with, it’s time to move on. On to the next adventure.

I am incredibly thankful, an equally grateful altogether, for all of the wonderful 17 years that I have spent at IBM. I haven’t got a single regret. There have been highs and lows, I guess pretty much the same as for plenty of you folks out there. I have had some absolutely stunning and beautiful work experiences working in an environment where a crazy idea, executed with lots of passion and brain, can change your life for good. And IBM has been a key enabler of that. The people. It’s what motivates me to come to work every day. Day in, day out. It’s what motivates me to have a smile on my face, to always try to be helpful, empathic, full of energy and passion, keen on both sharing my knowledge openly and learn from others at the same time. I guess that’s when the customer service skills course I did way back in time does pay off eventually.

But at some point, you realise that you start deviating from that people focus into something else. Something that you know, and see, it’s totally not you. Something I know plenty of you folks would be able to relate to, something that drains your energy out of you with no remedy taking away all of that passion and motivation to carry on. To help and care for others. And, that’s right, before it’s too late, you realise it’s the right time to make a move, to re-find your passion, your engagement, your motivation to push forward and, with a bit of courage and some bravery, embrace the unknown: quit your job:


That was the tweet I shared across a couple of days later, where I announced to my world that rather unexpected change. Then it all got rather emotional and intense, as you can imagine. The responses both on the Twittersphere, as well as internally, have been truly AMAZING! I have felt, in massive waves, all the love from those who I have cared for and helped dearly over the course of the years. And it hasn’t been easy adjusting to the new reality.

In fact, this is my first blog post writing about it (Other than that tweet). But then you realise that in the world of the Social Web, you are not going away from people, you are just breaking up the firewall, while trying to help all of those folks embrace that notion that networks are *not* organisations. They are porous, they don’t understand, nor comprehend, nor even care!, about what organisation you work for, or which one would pay your bills. Your networks would only care about you and your well-being based on how much you have nurtured and cultivated them over time. Your networks become you. You become your networks. All one. Your one. No-one else’s.

And then you realise that your departure is no longer painful anymore, nor sad, nor shocking. You then realise as well how it is all a big, massive celebration of freedom. You are no longer trapped. The wild duck continues with its journey. It’s just the new reality. Networks are the new swarms. And you are just an integral part of them and whatever physical and virtual barriers they are no longer an issue. They just don’t exist. You are part of that system of networks. And the journey continues. That’s where I am at the moment.

I am pretty sure that plenty of you folks are now wondering what I will be doing next, where will this wild-duck go this time around? What is he going to do with his new freedom? What’s that new adventure he keeps talking about and hinting here and there with somewhat cryptic and obscure hints? Will he continue working in a large corporate environment helping people adapt to that brave new world of becoming a Social / Open Business? Perhaps giving it a go at a startup? Or maybe going solo? Or will he open up this rather lovely lounge bar called Sunset Cafe right where he lives offering delicious cakes and refreshing cocktails? What will he do? What would you do?

The uncertainty is killing us.

Don’t worry. That same uncertainty is going after me as well. It keeps lingering at the back of my mind. And some times it grabs me badly reminding whether I have made the right decision or not. Whether it was all a mistake. Whether I will regret it over time. But then again that inner urge and intuition of letting serendipity do its magic, of bringing back the passion for what you have always believed in, and the excitement of that newly embraced freedom to focus on re-finding your purpose and meaning on what you do, they all do help mitigate some of that uncertainty. Either way, this is the first of a series of blog posts I will be sharing in the next couple of days of what and where to next. For now, a teaser: it’s going to be something completely different to what I have been experiencing over the course of the last 17 years, and therefore a completely new learning experience.

One where I am hoping my hybrid networks (internal and external) would become an integral part of to help us all continue learning along the way on what our purpose and meaning may have been all along…

Let the next adventure begin!

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Nurturing Your Social Networks To Help You Find Your Purpose

Gran Canaria - Pozo de las Nieves in the SpringI guess it’s now a good time to resume my regular blogging activities, once again, don’t you think? After all, it’s been over three months since I last created a blog entry over here and I suppose I am very much overdue on it. Perhaps even more so to share across an explanation of where have I been in the last three months and venture into sharing some additional details on why I have gone through the longest blogging hiatus that I can remember over the last 10 years that I have been blogging along myself. Was it needed? Yes, you bet it was! Why? Well, two words to define it that I can think of, so far, to explain such a quiet period: (re)focus and purpose. 

Over the course of the last 3 months there have been several attempts where I drafted a blog post I just kept writing, and re-writing, over and over again, and I eventually gave up on it. It just wasn’t right. Don’t worry, it wasn’t the well known writer’s block that got me stuck. On the contrary. All along, I wanted it to go out and be published. I even came up with a title for it to describe a bit what I have been going through in the last few months: “Scalability and the Power of Letting Things Go“. Then it hit me: it just wasn’t going to be worth it. Well, maybe it was, if only perhaps because of its cathartic power, but then again it just didn’t feel like it would eventually make it. And now, three months later, upon looking back, I’m glad it didn’t. Because, all along, I was just so wrong with it. 

It was one of those blog posts where I was angry and rather upset about a good number of different things. Where my own internal rage almost unleashed itself into the unknown. Rather emotional and perhaps even somewhat visceral, if you would want to call it that way. Pretty damaging overall, if it would have gone out eventually. Even more so when plenty of my closed networks strongly discouraged me to publish it, because they thought it just wasn’t me. It was someone else taking over. Someone that I know I wouldn’t have been able to control myself once it went out. You see? That’s what empowering, trustworthy, caring and nurturing networks can do to you, when you least expected, after you have decided to go the extra mile and trust them dearly as if they were an integral part of you: they protect you to death even against your own self

And I am grateful for that. They all know it. You ALL know it. I am thankful that I listened to each and everyone of them looking into things from their perspective versus just my own selfish and self-destructive one. Yes, self-destruction is what that blog post would have meant eventually. Of everything that I may have built over the course of the last 17 years in this rather fragile digital world. Of everything that I have strongly believed all along on what I have been meant to do with that digital footprint. And then it hit me. All of a sudden, this article I published nearly 2 years ago, under the heading “Reflections from 2011 – Focused and Purposeful Social Networking“, came to my mind as a flashback to remind me of something I may have lost along the way in the last 18 months or so: (re)focus and purpose. 

Indeed, upon reflecting through that long period of three months of very rare and scarce external social interactions from yours truly, I realised that all along I seem to have gone off track from my original purpose. It’s been an interesting experience, because it’s helped me evaluate how I would want to re-focus and re-find that purpose and aim back at the original source of the meaning of the things that I do in the world of Social / Open Business. In fact, I think what I have just gone through, perhaps without even realising about it all along (And that’s a good thing, I guess!), is letting serendipity do its magic, once more, and help my purpose re-find me again

And it looks like it’s succeeded on its own, because I am now, finally, back! Full of that same energy, and passion, all intact as if it were yesterday, 14 years ago, when I first got started with social networking, and with a renewed source of purposeful meaning into wanting to change the world. At least, my world. That’s gotta be a good start, don’t you think? Well, the excitement is there and as I am starting to wrap up 2013, while currently enjoying a few days of holidays, 2014 is starting to look as exciting, nerve-wrecking, mind-blowing, uncertain, chaotic, complex, beautiful and, above all, more networked than ever before!

Quite an unprecedented learning experience overall, I might add…

Isn’t blogging such a wonderful thing? You bet it is! Once again, it’s managed to bring me back from that darker side of things in all things digital that was just taking me nowhere. Oh, my dear blog, how much I have missed thee throughout all of this time! 

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