E L S U A ~ A KM Blog by Luis Suarez

Metablogging

The Beginning of a New Work Adventure – Joining panagenda!

Joining panagenda!

 

On January 20th, it will mark the 20th year anniversary since I started working in the IT industry. A lot has happened over the course of the last two decades both on a personal and work levels, as you can imagine, and, yet, it feels as if it was just yesterday. That is, probably, why, over the course of the last couple of months, a growing urge to find a new work adventure has taken over yours truly. Till now. That search is now over. 2017 will, definitely, be a year of change and milestones, I’m pretty certain, but it’ll also be a year of excitement, of new dazzling opportunities for learning and growth, of discovering wonderfully inspiring initiatives to experience, experiment with and learn from. In short, it will be a year of new beginnings. And, for yours truly, that time has, finally, come. As of January 16th, I have now joined panagenda. Let the new adventure begin!

Now you know why I haven’t blogged much over the course of the last four weeks. It’s been a bit hectic with the Christmas holidays, the time off with family and friends, the search for a new work adventure, the rather nasty flu I’ve just recovered from, the time to unlearn and relearn while deciding what I wanted to do next pondering whether it was a good time to go back to basics or not, etc. etc. all in all confirming a lot has been going on so far, but when the right opportunity shows up you know you just have to go and grab it, before it vanishes into thin air. And that is exactly what I did! I grabbed it, or, probably, better said, it raptured me big time. It all started with a short conversation in an online collaborative space that is not even widely available to everyone out there just yet. It all begun by tapping into one’s own social networks, where, usually, the magic happens: you know, you get to talk and converse with people who know you rather well (probably even better than you do yourself!) and who are willing to help open up new paths for you, because they feel the timing is just perfect. That’s why I’m pretty excited and rather enthused, beyond words!, about having already started writing a new page in my 20 year long career in the IT industry by joining panagenda this past Monday. 

Those of you who are already very familiar with panagenda will know what a real treat, honour, and true privilege it is to say I’m now a panagendean as well. Those of you who may not know much about them and what they do (just yet!) I can tell you they are an amazing team of rather talented, gifted, very helpful and knowledgeable folks doing some pretty mind-blowing things while helping organisations transform the way they work as they join the 21st century. They do walk the talk. Every time. And you will know what I mean very soon.

So, ‘what is panagenda, again?’, you may be wondering, right? Well, they are an international company with offices in Austria (The HQ is in Vienna), Germany, The Netherlands and the United States. They primarily focus on helping organisations understand and make sense of the different IT and Collaboration solutions they may have been using over the course of time in order to help accelerate and improve their various business transformation processes and tooling. Their motto is ‘Make Your Data Work For You’, so they work with a good number of customers helping them understand how to work smarter, not necessarily harder (Which is, as you well know, my favourite mantra) with the data they produce within their own collaboration landscape. They provide a good number of different analytics solutions, extensive expertise (advisory work) and consulting services around both traditional communication and collaboration tools, as well as emergent enterprise social networking software, bridging both worlds rather nicely and intuitively to help address whatever the different business problems customers may face, as well as help them identify new business opportunities.

Don’t worry, over the course of time I plan to put together over here a number of different blog entries explaining more in detail what panagenda has got to offer as well as the kind of work my colleagues and myself do for our clients, which I guess has just triggered an additional thought from all of you out there in terms of what I will be focusing on myself from here onwards, right? As a starting point, I’ll continue to do lots of advisory work and consulting services around Social Business and Digital Transformation, along with a specific focus around Analytics, covering areas such as Corporate Communications, Collaboration, Learning, Knowledge Management, Digital Workplace, Adoption / Adaptation of Emergent Social Technologies and, in general, Business Transformation. My goodness, quite a challenge trying to summarise 20 years of working experience, don’t you think? Phew!

Either way, did I already say how excited and thrilled I am about having such a fantastic opportunity of working together with quite a sensational team of very smart folks always willing to help their customers, business partners and fellow colleagues become better at what they already do? Well, if I didn’t say it before, I will now: I’m beyond words, literally, to have been given such honour of working on this new work adventure I just started a couple of days ago and that it’s beginning to feel like the 20 year long wait doing other things was just totally worth it! Every single minute of it! 

Thus with all of that said, it’s now time for me to go back and get on with the overall on boarding process, and in case you are wondering about whether the themes and topics I cover in this blog will substantially change from here onwards, fear not, you are just about to get exposed to some rather thought-provoking write-ups on what purposeful digital transformation programmes are all about.

Are you ready? I surely am!

Go panagenda!

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What’s in a Name?

Gran Canaria - Meloneras Beach

 

 

Why is it so difficult to change the title of your own personal business blog, specially, after such a long time? I mean, really, I’ve now been blogging for over 14 years and I still find it quite a challenge every time I decide to change the name of my own. You would expect, by now, I would have gotten the gist of it all and be done with it in a heartbeat. Yet, here I am, struggling, pretty badly, just as much as ever, for the last three weeks and counting… Who said business blogging was this easy? I guess this is what happens when major changes in your work life are just about to happen and you don’t know yet how to name the blog that’s been with you through thick and thin from all along, so one can continue moving forward. What if you were the one(s) to find a new title for this blog instead? How would you call it? Would you be game? Can you help me? Read on please … 

If you have been reading this blog for a long while, you would know how last time I changed its name, if I recall correctly, was back in 2008 (‘E L S U A ~ A KM Blog Thinking Outside The Inbox by Luis Suarez’) and it took me several weeks to, finally, come to terms with it and feel good about it. Now, fast forward to January 20th, 2017, a bit over a month from now. A date that will mark the end of a life cycle for yours truly, as I will be celebrating my 20th year anniversary in the IT industry. I am, indeed, starting to feel the urge to look for a new title altogether for this business blog. Why? Well, mainly because almost everything I have done for work over the course of the last 20 years, specially, that piece of work related to plenty of the heretic topics I have blogged about over here, may well be a thing of the past. It’s a new, changing time. It’s a time to move on and start again (almost) from scratch into whatever comes next. So, what name do you think should I pick for this blog? Any suggestions or ideas coming out so far? 

I know what you are all thinking, but no, don’t worry, this isn’t any kind of existential crisis of this business blog or anything. Nor of myself either, for that matter. This is more an opportunity to reflect on a massive change that will kick off in the next few weeks and that’s certainly going to reflect a before and an after around a good number of topics I have written about over here. Mind you, I am making a differentiation between topics and themes. The former will, almost definitely, change substantially, the latter won’t. Next year, I will still be writing, with a gentle twist, about the themes I’m truly passionate about: KM, Collaboration, Learning, Online Communities, Social Business and Digital Transformation, etc. etc. but a good number of the most provocative topics I have written about will be left behind, perhaps for good. It’s time to move on and do some other interesting things…

So the challenge to find a new name, or title, for this my business blog still remains, even more so when I am yet to announce the major changes happening to yours truly from mid-January next year onwards, upon my return from the Christmas holidays. I know, I know, I am just such a tease, aren’t I? Well, all will be announced, properly, in its due time, don’t worry, I am not planning on leaving you all in the dark, just like that, but today I thought I would perhaps reach out to all of of you folks, long time faithful readers of this blog, if you are still around, to come to the rescue of this poor blogger who can’t think straight anymore about a new title for his own blog, before he can move on.

What do you think? Based on 11 years since I published the first blog entry over here, how should I call it? How would you want me to call it? Any ideas or suggestions I should consider, please? Now, I realise once that major announcement comes out, things will become clearer in terms of potential names and titles I could choose from, but since blogging is just such a personal activity (including you all as well, of course) I guess I could just continue searching for that new name. Why not, right?

One thing I have got very clear so far and I will be sticking around to even more so from here onwards, specially into the new year when that announcement I mentioned above would go live, is the Tagline itself for this blog: ‘A blog about working smarter, not necessarily harder, through social networking, digital technologies’. Indeed, I have just updated it this week as well. It has been the mantra from yours truly I have blogged about over here several dozens of times over the years and it just felt right to perhaps incorporate it at a higher level as well. I suspect the new name I may be picking up for the blog (with a little help from you folks out there) may have to do quite a bit with that motto and you will see what I mean shortly…

Of course, I would also need to include ‘elsua’ as part of that personal branding touch one needs to have for one’s blog, so other people don’t think I play football for vast majority of the time 😜, otherwise when they go and google my name they will have to filter through pages and pages of football related news before finding what they may be looking for. By that time, they may well be long gone, so I need to make it a bit easier for everyone…

So far then we have got the following: ‘E L S U A ~ A [insert new title here] Blog by Luis Suarez’. Hummm, I am still struggling coming up with something coherent, concise, and relevant to the main themes from this blog. What are your thoughts? Can you please help me pick up a new name / title for the blog based on what your perceptions may have been throughout all of this time? In return, I promise I will be announcing very very soon what I will be up to during 2017… and beyond. You will then know as well why I have been relatively quiet this week on the blogging front …

Deal?

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Writing Ourselves into Existence through a Choral Act

Gran Canaria - Roque Nublo's surroundings

 

Earlier on this morning I spent quite some time going through a good number of the different posts I have put together in this blog over the course of the last three months and, to my surprise, it looks like I have been posting more entires in that three month period than the entire 2014 and 2015 combined! Whoah! How did that happen? Even plenty of readers of this blog noticed that as well as they decided to unsubscribe for new updates by the hordes explaining I have been sharing just too many of them to keep up with everything else that is going on. I think I know why there is just such a disparity between those couple of years and the last few months. It’s all got to do with my own mindset and how it’s shifted back over time into something I’m very familiar with, but that, somehow, I left it behind a few years ago. It looks like over the course of time I’m shifting away from social media first into blogging first. It’s as if I am longing for, once again, ‘writing myself into existence’.

Indeed, I remember very well the time when I first started blogging (internally, behind the firewall) around end of 2002 and all I could think about, while reading or conversing with other folks on a wide range of different work related topics, was along the lines of ‘Oh, I need to blog about that idea’, or ‘I need to respond to that blog post with another one as well to add further up into the conversation’, or, just simply ‘I need to write that down somewhere to reflect on it further along, so I don’t forget to come back to it later’, to name a few. Yes, indeed, I realise now how I was writing myself into existence as my good friend Euan Semple wrote a few years back quoting David Weinberger himself on what blogging was all about: ‘Writing ourselves into existence’.

Somehow, and over the course of the last 3 to 5 years I lost track of that while my mind switched automatically from blogging first into social media first, as I was spending a whole lot more time in several of those so-called social media tools while ignoring and neglecting my good old blogging mojo. However, at one point in time, this past August, to be more precise, I got too tired with just being the data, I mean, with always being the product no matter what. Frankly, I just got too tired with the surveillance state we are, apparently, creating with the current pernicious polarisation that keeps growing faster and faster than ever as we have confirmed that transition from making use of social media tools into just media tools, where we have become that, the media.

No, I am sorry, that’s not how I would want to spend plenty of my online time anymore. As Euan mentioned on that blog entry, I just need a space where I can be a whole lot more aware of my own thoughts and feelings, and of the world around me for that matter, without having to jump into everyone else’s throats out there every time they are not politically correct agreeing with me anymore on absolutely everything I categorically state because, you know, I am always right and they are not. That’s how things seem to be rolling out there for everyone at the moment. I can, we all can, do so much better than that altogether, don’t you think?

How about blogging as a choral act?, as Bonnie Stewart wrote beautifully in a recent blog entry a couple of weeks back. A superb article, by the way, in case you may have missed it about the healing powers of digital writing. To quote her: 
 

Blogging is a choral act. Posts are commented on; ties are formed. Stories and backstories become known. As I connected with other bloggers and found community first with other parents and then with those whose writing, like my own, unpacked identities in various forms, I stumbled into something extraordinary […]

 

This is just too funny, and perhaps a tad ironic, too, because my last three months of blogging over here in this blog have helped me, once more, finally, comprehend (and come to terms with the fact of) how I no longer crave for attention, at least, as much as I used to back in the day. How I seem to have departed from me, me, me land into the we, we, we land. It’s helped me, at long last, understand as well how most of the times it’s the long-form reads with your own thoughts, opinions and emotions the ones that are the most powerful components towards building, nurturing and sustaining long term (online) communities, where you are just one of the community members, connecting, sharing, learning and collaborating together with others as equals, as a choral act.

Yes, indeed, that’s the underestimated power of blogging. It’s no longer about the self per se, but more about what you could bring forward as part of an already existing conversation that’s taking place in multiple blogs and blog comments from different people who have got a long term common goal: connect, share and learn more about a particular topic with other online partners. Now, when was the last time you had that wonderful sensation while interacting through media tools? Something tells me it may well have been a while. Is that how you see yourself continuing to make use of those media tools in the medium, long term? Think about it… Think closely. Where do you think you will be online in the next 5 or 10 years? Someone else’s home or your own? Hopefully, your own, right? 😀

I realise you may be thinking one of the several reasons why you are still making use of those different media tools (apart from just being there so you don’t appear to be the awkward one, the weirdo) is as an opportunity to showcase and promote some of your thought leadership and expertise on a particular topic by pushing messages out there about the stuff you may have shared or published elsewhere (like your blog) and therefore help others become more aware about what you do. That’s a good reason, indeed. I have used it myself a few times, but only to realise it no longer works. Over the course of the years I have noticed, I’m pretty sure you may have as well, how we hardly ever read anything else on media tools anymore other than our very own broadcasted messages. We are just too busy doing all sorts of other things to then have to stop and read what other people publish, share or would want to converse about. Well, here’s the thing, if that’s how we all feel AND behave, that attention you are craving is then long gone and pretty much dead by now. No-one will read your posts, never mind respond to some of them! And then what? 

Keep posting multiple times during the course of the day adding further along into the already existing noise, so that your audience? may, pontentially, see it and drop by skimming through it rather quick before they head back into their timelines? Yikes! No, no-one would want to have that, so why do we keep sustaining it? We shouldn’t. No-one reads our marketing messages anymore. Somehow, it feels a little bit like a waste of time, resources, energy and good effort. That is one of the many things I have learned myself, through trial and error as well, over the course of last three months where I, along with several dozens of other people, have used different media tools to share some of the blog posts I have put together over here that others may find somewhat interesting and relevant for what they do and, yet, vast majority of my blog traffic still comes through search engines like Google or Bing and not a single one of those media tools despite the thousands and thousands of people we tend to broadcast to. Quite revealing on its own, I tell you, as it reminds me of the long tail of knowledge: as long as you get to write good content, or comment on other people’s blog posts, care about what they post, or take a genuine interest in what they do, etc. etc. they will always find it, with or without making use of media tools no-one stops by anymore to read, accordingly, more in depth.

I know what you are all thinking, but ‘blogging is hard work’. It takes an awful lot of time, effort and energy to put together a blog post versus writing a tweet or sharing a short status update and you may be right. But then again we ought to realise we should never be too busy to blog. It’s just a matter of habit, really; in fact, it’s a matter of (re)building the habit of writing further along about the topics we are very interested in and are passionate about and see what comes out eventually (remember? Blogging is personal), as if no-one else is reading, just for you, perhaps even if you decide to start using rather helpful techniques like writing 750 words per day, you name it. What matters at the end of the day is whether we are willing to write ourselves into existence in a space we own AND partake in the conversations, all of us, as equals, as a choral act. As ever, it’s our individual and collective choice and ours alone. No-one, not even any media tool out there, should interfere with that decision. Ever. We are the ones who need to decide and define what our digital footprint should be like

That’s why I have now, finally, decided to spend more time blogging over here than craving the attention in media tools from an audience we no longer have, no matter what the numbers of followers may well say. They have now become redundant. Instead, I much prefer to crave the wonderful conversations I have been having over here already in multiple blog posts, because they help me learn and grow accordingly over time by caring even more about the topics that are dear to my heart (and mind!). To me, that’s what blogging has been all about all along for the last 20+ years and still going strong: an extended part of our reflective brains about what’s going on around us, and the world at large for that matter, and how do we make sense out of it all.

Why not make the most out of it then, right? Blog on!

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Loyalty in Social Networks

Gran Canaria - Meloneras Beach

One of the best decisions I ever made upon becoming a freelancer, nearly three years ago, was to consciously spend plenty more time doing tons of additional reading (Whereas in the past I just couldn’t, for whatever the reason), whether it was books, white papers, reports, studies, research, articles, long-form blog posts, etc. etc. more than anything else to help me switch away from that constant flair of snacking around content on media tools and, instead, slow down a fair bit enjoying the many healthy benefits of reading (who knew?!?) or, perhaps, help augment my overall human experience, which is not such a bad thing, I suppose, if you look into it closely, don’t you think?

It’s also one other reason as to why I’m not online, on those media tools, as often I used to, but little did I know, back then, one of the additional perks of reading more was also being capable of instigating and actively participating in plenty more conversations, whether offline or online, specially, thanks to updating and revamping my own blogroll, which, in a way, is what triggered everything else. I suspect that, somehow, the Social Web slows down a fair bit when blogging kicks in and that may well be the reason why I am having plenty more conversations over here in this blog, since I resumed my blogging mojo just recently, than in the last few months on media tools. My goodness! Did we manage to kill already the conversation in the so-called traditional social media tools landscape? Please tell me that’s not the case, for our own sanity.

Ok, ok, I know, here I am, once again, excoriating the very same social tools that once gave me birth and that, 16 years later, have made me what I am today. Goodness! What’s wrong with me?!?! Yikes! Maybe. But then again, in my defence, I am only now just realising that was the main reason why I quit Facebook over 5 years ago, why I deleted my LinkedIn account over two years ago and why I started this experiment in Twitter that I blogged about over here under the thought provoking title ‘Is Twitter Where Conversations Go to Die? – The Unfollowing Experiment’. I was just simply missing the great conversations we once used to have all over the place, while everyone else was just (and still is!) busying themselves broadcasting out loud their own (somewhat expected) marketing messages and whatever their services.

Don’t take me wrong. I know that’s very much needed, specially, if you would want to change the game of how we have managed to build, nurture and cultivate personal business relationships online over the course of time, but I think we are just falling too short in terms of conversing with one another about the topics we are truly passionate about. And that’s a pity, because that still is *the* huge potential all of these (social) media tools have permeating all around through them.

Here is an example of what I mean, and let’s see how much it relates to your own user experience. Take one of the major media tools out there, I will go ahead and pick up Twitter, since that’s the one I still use the heaviest, and now, very carefully, ask yourself when was it the last time you had a conversation, longer than 5 posts / comments / tweets, etc. (that’s important!) that was not triggered by you but by someone else in your social networks. When was the last time that happened? I don’t know about you, but unless I am the one triggering the conversations, because I have the intent to provoke some additional dialogue or interaction around a particular topic that I know is of mutual interest for both of us, it just won’t happen anymore, at all. Is it just me? Am I the only weird, freakish, strange knowledge (Web) worker out there going through that experience at the moment? Please tell me if I am, because, if I am, I may well be doing something wrong and I would love you all to tell me what it is in the comments below, so I can fix it.

Somehow I suspect I may not be the only one out there currently going through this, am I? You tell me, please.

Ok, back to the topic of reading and getting inspired by the reads in the long form that I mentioned in the original paragraph shared above. Here’s an example of what I mean, so you can see it why I heart it quite a bit at the moment. Take a look into the recent blog article put together by my good friend, and KM mentor, Dave Snowden under the suggestive heading ‘back to the salt mines’ where he shares one of my favourite descriptions of what blogging is all about and that I can totally relate to. To quote him:

As is often the case with a blog post, the subject and picture come before content; one of the reasons I like the medium so much. Starting with a title, finding a picture and then starting writing without a clear goal I find curiously liberating. I suppose it harks back to the impromptu speaking and debating tradition which was so much a part of my education up to leaving university.

Oh, boy, if that paragraph, on its own, doesn’t instigate you to blog, I suppose nothing will, I tell you! It’s wonderfully weird as well that Dave pretty much described my blogging process without a single flaw, that is, pick up a recent photograph from my archives, upload it into my Flickr account I still use quite actively, and then start writing about a particular topic and see where it would take me, regardless of its length, with the title being the last thing I will write down about it. But Dave’s article gets much better, as you read along, because he gets to reflect on loving what you do, and being passionate about the stuff you love, is all about. Here’s one of my favourite quotes, which happens to be a rather lovely piece of advice that may well confirm why I’m not so keen on using some media tools anymore. To quote him (again):

Enjoyment is about anticipation and expectation and if those are two high at the start you are on a downwards slope thereafter.

Ouch! No further comment needed, I guess, right?

Well, there is more in that golden post Dave put together that really resonated with my own user experience, even more so nowadays as a freelancer. This particular quote pretty much hits the nail on the head, as far as I am concerned, and requires also very little commentary, if at all:

Seize the day: as opportunities present themselves experiment

Oh, gosh, but there is one more! Perhaps the one single sentence that pretty much describes the raison d’être as to why I got involved with Knowledge Management, Collaboration, Learning, Online Communities and Social Networking for Business over 16 years ago in the first place as an opportunity to learn and grow as a knowledge (Web) worker:

Survival (and with that enjoyment) is finding work arounds and for that you have to ….
cultivate and build informal trusted networks.
” [Emphasis mine]

Indeed, I couldn’t have said it better myself and I can certainly relate to it big time, but, at the same time, earlier on in that article he wrote the following, rather thought provoking sentence that is currently haunting my mind (in the right way!) and for which I haven’t got a proper answer just yet: ’I also realised early on that loyalty within a network is key to survival, something I still hold as a principle.

Have I lost, along the way, my own loyalty to the social networking tools that once gave me birth?

And that, my dear friends, is the main reason why I am currently having a blast diving into #longform reading. It makes you think really hard and seek out the uncomfortable answers…

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Whatever Happened to Critical Thinking?

Gran Canaria - Guayadeque in the winter

One of the biggest challenges I have been facing in the last couple of weeks, upon resuming my blogging mojo, while reducing my own online presence in different media tools, has been re-building my own blogroll. Remember them? They were a really cool way to help you build community, through wonderful interactions and connections via comments, trackbacks, pingbacks and what not, around the stuff you were truly passionate about and loved writing on and on and on. They were, and still are!, one of the core founding elements of the so-called Web 2.0 spirit that, 22 years later, is still very much alive and kicking. Or so I thought, because trying to update my own blogroll has been quite a daunting task, not necessarily because of the quantity, but more because of the lack of quality, or, better said, lack of critical thinking, if I may say that. Whatever happened to it? Where did we leave it behind?

While going through the different blogs I was subscribed to over the course of last few years, trying to see which ones were still being updated on a more or less regular basis, I found out how plenty of them no longer were having recent, fresh content (say, in the last 6 months or so). And that was pretty ok, because upon checking their different Twitter accounts I was finding out that plenty of those bloggers have moved their blogging into someone else’s homes (Facebook, LinkedIn’s Pulse, Medium, etc. etc.). Too bad I can no longer use RSS news feeds to subscribe to them. You know, ‘RSS still works. It’s still free. It’s still unfiltered, uncensored and spam-free‘.

What was most worrying though was how plenty of those bloggers who are still blogging away in their own blogs weren’t, in most cases, sharing some of their own original thoughts, ideas or experiences about what was motivating them to write and reflect on in the first place. Instead, they were just regurgitating the content shared across from a small group of social media gurus, always the very same group, ironically enough!, hoping those blog posts would trigger, in the shortest time possible, some kind of ‘engagement’. Yikes! Why?

Busyness just trumped blogging’, was my first initial reaction thinking that, when knowledge (Web) workers are just too frantically busy, they stop thinking, reflecting or musing about different topics and, eventually, stop focusing on building up on what’s still considered one of the most paramount skills from any good blogger out there: critical thinking. Instead, we just ‘rant about politics and share cat pictures‘.

Mark Schaefer couldn’t have said it better as well on a recent article he published on this very same topic around critical thinking. To quote him: 

Although we have the infinite opportunity to learn and consider opposing views, the level of critical thinking may be no better today than the people who had access to no information in the 1800s. We’re too busy to think, too busy to dig for truth.

Ouch! That seriously hurts, but he’s got a really great point with that reflection, because, that’s exactly what we have been doing in the last 3 to 5 years with all of these so-called social tools. Somehow, somewhere down the line we all, collectively, decided to become the media. Actually, better said, we decided to become the mindless media commenting and regurgitating the very good old same discourse from that handful of social media gurus and celebrities, except that, in the process, we were determined to include tons of bullying, trolling, hate speech and, eventually, tons of hatred, specially, when we are confronted with opposing views to our comfort zone of thought. It’s just like we can no longer dissent with people in a healthy, constructive and critical thinking driven manner without being insulted in the process a few times here and there. And insulted doesn’t refer to just using foul language, but also to simple things just like ‘Oh, sorry, you are totally wrong’ or way off base just because you think completely different than what me and my social media gurus and celebrities think! Oh my my! 

I guess it must be rather tiring, and exhausting!, for those social media gurus to hear, or read, their own regurgitated thoughts by the thousands and thousands of times from their own minions, but I guess it’s something they have already gotten used to it, as they have already reached celebrity status and, of course, they need a mindless, vilified audience, more than anything else, because it’s easier to manage, even if by merely ignoring the whole thing, while driving traffic to their own personas. Good or bad, traffic volume still is where the game is at, apparently and sadly.

Mark himself highlights what may well be the problem when he writes: ‘We have more information at our fingertips than at any other time in history and the technology may be depressing our ability to think, process, and think critically’. Well, maybe. But somehow I keep thinking it may well not be technology per se the one to blame, but, once more, ourselves. We’ve always been very good at blaming the tools when they help us demonstrate, time and time again, our very own dysfunctional behaviours, more than anything, because, once we do that, we feel we no longer need to do anything else. You know, it’s the tools that don’t work, not us! It’s always the tools. Well, no, it’s not the tools to be blamed, but our very own behaviours, I am afraid.

We have stopped to think, process and think critically, as Mark mentions, because we are just too busy to build on our own thoughts and experiences and it’s much easier to build on everyone else’s, specially, when they are in our dear and beloved echo chamber (Retweets or reshares anyone?), and if it comes with a certain taint of celebrity status all the better. We no longer think, we just become amplifiers, for good or bad, although in most cases it’s for bad, because we seem to rejoice ourselves from that morbid sense of enjoying more of the bad news than the good news

But fear not, there is hope out there for us all to revert course, before it’s just too late. Actually, more than hope, there’s plenty of help going from excellent resources and recommended reads like ‘Net Smart’ by Howard Rheingold (I can strongly recommend as well this video clip on Crap Detection 101 (25 minutes long)) or the wonderful online course from Harold Jarche about #PKMastery. We just need to become, once more, the critical thinkers we once were, at least, at our very own online home(s), i.e. our own blog(s), more than anything else because we need to start rebuilding on that very much needed skill of questioning everything.

My good friend, Anne Marie McEwan, once wrote that critical thinking is a ‘complex process of deliberation, which involves a wide range of skills and attitudes’ along with ‘checking for bias’, but she also ventured to state what critical thinking is all about and I just thought I’d take the liberty of adding a teaser here highlighting what she then gets to develop in more detail in this rather insightful and thought provoking article about acquiring and mastering such rather helpful and very much needed skill. Critical Thinking is: 

  • ‘A systematic approach to scoping and identifying the interacting elements of a strategic problem
  • Assessing risks in the process
  • Challenging assumptions (our own and those of other people)
  • Evaluating strategic options from among alternatives
  • Identifying and defending selection criteria
  • Reflecting on effects of paradoxes, constraints and incomplete knowledge
  • Using evidence to draw valid and justifiable conclusions in making a case for action’

So why am I writing about all of this, you may be wondering, right? Well, more than anything else as a reminder to myself to resist the urge of amplifying and, instead, fight the good fight of never conforming, of questioning everything, or understanding how critical both empathy and caring are when applying your very own critical thinking skills about what happens around you, whether at work or in your personal life and that, if anything, we always have a choice in terms of what kind of online digital footprint we would want to establish, treasure, cultivate and nurture over the course of time. Either regurgitating someone else’s thoughts and ideas that you may, or may not agree with, or, through sensemaking, build your own at your own home turf. The home you never left.

Our choice.

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I Will Dispense This Advice on Blogging

Gran Canaria - Maspalomas Dunes

If I were to judge by the sheer number of articles published out there over the course of last few months around how you could improve your own blogging by following certain hints and tips, best practices, some other additional advice and what not, I’d venture to state that we may well be witnessing perhaps the third, or even fourth coming of blogs. I can’t remember anymore. The thing is vast majority of that advice about blogs keeps missing the whole point on what blogging is all about right from the start. So I thought for today I’ll take the liberty of dispensing this piece of advice on blogging itself: Ignore me, for your own good!

Blogging has always been a very personal online activity, your own online publishing platform where you share your thoughts and ideas about things that may potentially interest you that you would want to share across to start a conversation. Or perhaps jot down something that you would want to come back to over the course of time as you mature that idea further along. So whatever the format those blog posts may well have, as those blogging experts may well say, is eventually irrelevant. At least, to you, just as much as to me. See? Blogging is a very personal thing, an opportunity for you to develop and evolve your thoughts to wherever they would want to take you and, if anything, it’s the blog itself that, over time, will help you develop a certain blogging style and blogging voice that would make your blog and yourself unique.

That’s what makes blogging so special. Each and every single blog out there is unique on its own as it should be. The thing is that doesn’t seem to happen, because often enough you bump into multiple blogs that seem to be a copycat of one another by having the very same format, structure, trend of thought, visuals, writing style, and, most important of all, the same voice. It’s like a humongous online marketing machine regurgitating the very same kind of content, usually coming from the very same resources!, over and over again while throwing it in your face! How awful! Yikes!

Remember when, back in the day, people, most often, would come up with unique content and ideas being pushed through by their own blogging style and voices? I missed those days and very much so, because, as I am coming back to blogging more often, I’m currently in the process of re-building my blogroll by revisiting old blogs I used to follow religiously as well as bumping into new ones and they all seem to have adjusted to very similar formulas of what the ideal blog post should be like. And it makes me cringe, really. Whatever happened to the unique voice and blogging styles from people who were once passionate about a particular topic they could write on for months to no end with the true passion of wanting to learn more by starting and facilitating some really good conversations? Where did we go wrong?

I have been blogging myself since early 2002; first, in an internal blog behind my former employer’s firewall, and, secondly, since 2005, over here in this blog. With a total amount of 9,000+ blog posts I might be able to share some practical hints & tips and lots of know-how about some good practices on blogging. But I won’t. Oh, sorry to say this as well, but there aren’t any best practices on knowledge Web work, so you won’t be reading about any of them over here either, I am afraid! Yes, indeed, this may surprise you a little bit, but I’m going to spare you not writing another blog post listicle where you will just read the subheaders to skim through them quickly and move on to then, 15 minutes later, not being capable of remembering a single one-liner anymore. I’d only say this though, if I may; it’s a compliment, something I got told myself by a good friend of mine about 10 years ago when I was blogging multiple times per day and which I still treasure to bits to this day: ‘your blogging is like the real you. It is as if I am having a conversation with you right in that moment. It *is* you!

The best blogging advice I could possibly offer to anyone out there who may be reading this blog post, and, please, take it with a pinch or two of salt, is that your blog should reflect who you really are in real life. It should be the authentic you, your own voice, your own blogging style, your own ability to tell some wonderful stories to others that entice the opportunity for conversations to flourish as an opportunity to learn about something new or reflect further along on something that’s been in your mind for a good while and that you would want to share openly out there with others. Anything else is a massively dull marketing machine exercise no-one ever wants to read anymore, nor will it be remembered for posterity, so if that’s how you would want to go about it, by all means do it. If not, please do something about it. Today. Change it. Don’t leave it for tomorrow, for tomorrow will never come, there will always be something getting in your way. 

I can imagine how at this point in time you may be wondering, anyway, about what are some good practices around blogging out there that might be able to help you develop your blogging voice and style while still being you, the real you. Well, I am not too sure what those good practices may well be, more than anything else, and pretty much like best practices, because what may work really well for others out there (some of the most popular bloggers, for instance) may well not work out for you. And vice versa. So I will tell you what has worked really nicely with me all along since I started blogging back in 2002: Write! Indeed, practice, practice, practice!

Writing is an art form that’s really tough to master, specially, in a blog, but, if anything, practice, write something everyday (even if just a few words!), exercise the muscles of the written word, so that both your hands and brain adjust accordingly to write more often about some of the thoughts you have been thinking about but were perhaps a bit reluctant to share them across in the first place. Oh, and write for yourself, too! That’s when you can really focus on the thoughts and ideas you would want to write about vs. figuring out what format or shape should your blog post have that your readers might enjoy. You can adjust, accordingly, to that over time. For now, focus on just writing for yourself, while the rest of the world observes… You may not be pleased with yourself and your writing, initially, but that’s part of the game. The moment you are, the moment your blogging journey will start! And the rest will follow, whatever that may well be …

Over time, as the real you comes out through your own various blog posts, you will realise you are building an audience, even if small, it will still matter, at least, to you, as it will be very self-empowering. It would help you channel through some of the different conversations while you manage to build community over the course of time on what you are truly passionate about and that you could write about for many many years to come! In this day and age of phoney marketing messages being outpoured through mindless blogs, it’s what keeps me on my toes around some of the most amazing blogging on the topics I do care about. That is why upon deciding I’d resume my blogging mojo, once again, I’d get to build a blogroll of unique, authentic voices I could learn from day in day out that have got something to say about the subject matters I care the most for. Of course, I will be sharing that blogroll with you all over the course of next few weeks as I get to fine tune it accordingly. Thus hang in there, please.

Having a presence online, eventually, is no longer enough, it’s never been enough. It’s all about having a meaningful presence and how you work your way to make it happen, to leave a legacy behind, to share your thoughts and ideas others can learn from just like you do yourself with other people’s vs. pretending to be who you are not. Please don’t. Take that mask off. Just be yourself with your own thoughts and share them along! It is what we all care for, eventually. The rest is just noise. Don’t add into it, if you care enough.

Blog now! Blog often! Starting writing about what tickles your brain today! And give us a shout! 

Let the conversations begin! Are you ready to blog?

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