E L S U A ~ A KM Blog by Luis Suarez

General Interest

The Innovation of Loneliness

Leon - The CathedralOne of the really interesting things in the world of social networking is how every now and then you bump into a specific resource, an online video clip, a blog post, a mainstream news article, a dissertation or whatever else, that is just so thought-provoking and rather mind-boggling in challenging your own notion, experiences, know-how, skills and expertise on the topic of social networks that surely makes you think about your own experiences twice, to the point where it makes you pause and think, really well, whether you are doing it right or not (and whatever that means with “doing it right“). Gary Hamel calls it “changing the way we change“. I call it growing-up, although my notion of growing-up is a completely different kind of growing-up than the one Euan Semple blogged about just recently as well. Indeed, welcome to the disturbing world of Loneliness!

Euan, in a rather inspirational short blog post, puts together all of his hopes around the Social Web (and our societies, for that matter) on those people who “are brave enough to be naive, foolish, enthusiastic, and open – because maybe that is how real grown ups should be?“. I would put my hopes on those, too, although I would also include those who are always open to exercising plenty of critical thinking, in a constructive manner, of course, but always willing to challenge the status quo to help us move forward, to progress further, to grow, to keep learning, to understand how we should strive for avoiding becoming a commodity and thrive in the new Creativity Economy (Yes, another economy to add into the mix) as empowered knowledge (Web) workers. 

And then you bump into absolutely stunning video clips like the one put together by Shimi Cohen on the Innovation of Loneliness (Vimeo link, if interested) that starts off with a rather evocative and refreshing question that I doubt most of us out there on social networks have ever even dared to ask ourselves: “What is the connection between Social Networks and Being Lonely?

I am not going to spoil the contents of the video for you. Not even going to give you a teaser or two, like I typically do to entice you all to go and watch through it. This time is different. This time I am too shocked to even muse about what I thought about some of the key messages coming through after I watched it. It’s a little bit over 4 minutes long, and it’s one of those wonderfully troubling videos that would not leave you indifferent. On the contrary.

It will help you question, and big time!, not only your own notions of what social networks are all about, but the role we all play in them. I can tell you that after I watched it I just couldn’t utter a single trend of thought that would be meaningful enough to share across other than “WOW!! Is this really where we are heading with our very own social networking experiences out there on the Social Web? Please tell me it isn’t. Please tell me we are aiming higher, bigger, better, because otherwise I know we are going to be in trouble, in deep trouble altogether“. If not, judge for yourselves on what I mean and watch through the video clip itself below. Let me know what you think in the comments. Yes, I know, I’m, too, still coming to terms with it myself on how brilliantly poignant it is altogether:

 

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Finding Time to Reflect while on Vacation

Leon - CathedralOnce again, it’s been nearly a couple of weeks since my last blog post over here on The Perks of Being an Early Riser  and I am sure at this point in time folks out there may be thinking that, once more, I have failed to keep up with restoring my social presence as I mentioned on that last article. Far from the truth, I am afraid. Over the last few days I have been doing something that I have been looking forward to for quite some time and that it’s always something that I can never get tired of: Vacation. And this time around a very special kind of holiday, because it’s been a rather disconnected one, too! Not by choice though, although the world works in mysterious ways, so perhaps that was what I needed all along in the first place: a time to strike for “the best opportunity to take a step back, inhale, exhale, think about life, and ask: am I happy?

Indeed, every year, during the course of the summer I have been enjoying tremendously that pilgrimage back home to see my family in León, Spain, where I was born and raised, and catch up with them for a few days to see what they have been up to. And time and time again, it’s been a fun experience, specially, when this time around you try to explain to your mum what you do for a living and you realise that she has never seen, played, enjoyed the Web. Quite an interesting and thrilling challenge I would encourage you all to go through, if you haven’t just yet! 

Even worse when you try to show her what it is like from your laptop and there isn’t any ADSL or wi-fi around. Or you try to show her on your mobile smartphone and tablet through a so-called rather robust 3G network and you see that it fails to keep getting connected to the point of embarrassment. And you eventually give up, because you know that so-called pervasive connectivity isn’t just coming around. Yes, indeed, someone had to say it out loud, I guess, there are parts in this world where broadband and the Internet are just … not … there! 

Goodness! I can’t believe that I am writing about this in 2013, where everyone keeps claiming that we are now more connected than ever before in our history through the (Social) Web, where wi-fi and ADSL lines are pervasive enough to make it an enjoyable experience and where, as a last resort, 3G may come to the rescue. Well, not really. Not everywhere as I have been able to experience fully in the last 10 days or so. And this is happening right here, in Spain, not some kind of remote island, in the middle of the ocean, where the 21st century may not have arrived just yet! 

See? Disconnected holiday not by choice, but then again perhaps it was better that way, because I had a real blast altogether! And for a good number of reasons, starting off with having an opportunity to do a proper catch-up with family and friends face-to-face and without any smartphone or tablet devices getting on the way. Never mind that wonderful opportunity as well to find plenty of time to pause and reflect wondering about things, in general, whether I have been enjoying work, my personal life, and so forth. You name it. It’s amazing to see how much one gets to think when you do have all of the time of the world without the so-called distractions we are all pretty familiar with. What Ted Leonsis brilliantly described on a recent article under the suggestive heading “Find Time to Reflect“.

Anyway, I am not too sure whether I eventually succeeded in explaining to my mum what I do for a living, or not, but I can tell you she was right on when she threw back at me a rather short, sharp question that I guess summarises everything and that it certainly puts things into perspective: “Are you happy, son? (Because that’s what really matters at the end of the day, you know)“. 

Whoahhh!! Mums are wonderful, aren’t they? They just know us inside out, and without having to say much, to find out really quick everything they would want to know and in just 4 words she was capable of detailing whether I am on the right track or not, and not just in my professional career, but also on a personal level. The intriguing thing is that I failed to utter some words as a response. Instead, I just got a huge smile coming across my entire face that she received warmly with a nod of approval and That’s all that matters, really, that you are happy with yourself and those around you and that you keep smiling. The world needs that, son“. 

You can see why I am getting goose bumps all over again as I get to write down those few words of wisdom, right? And she didn’t even need to be aware of what the Internet is or have access to it or for me to explain what I do for work. Some things are just so profound, so touching and mind-blowing altogether, yet so simple and uncomplicated that it’s incredibly difficult to not just feel overwhelmed by that feeling of immense gratitude. She has done all right with all of her children all along throughout all of these years. And me being worried all along about not being connected to the Web to be in the know and everything, when all I needed was just right in front of my face! Right there! How could I possibly miss that? 

I guess that’s what I meant earlier on in this post when talking about taking that disconnected holiday to visit my family and to pause and reflect on things, the smallest things, you know, the ones which seem to be the ones that keep driving us towards whatever our goals may well have been all along, but that, for whatever the reason, we may have deviated a bit in our directions and / or intent. I suppose that’s, amongst several other zillion things!, what mums are really good at over the course of time when they keep reminding you what you are here for in this world and everything, helping you focus on what you really need to focus on… those around you who you care for and … yourself.

In finding time to reflect Ted talks about several common steps that would surely help us all towards becoming happy and successful. To quote them briefly: 

  1. “Goal-Setting
  2. Communities of Interest
  3. Personal Expression
  4. Gratitude
  5. Empathy and Giving Back
  6. Higher Calling”

It is a rather fascinating and inspiring read all along for sure and I highly recommend going through it, specially, if you are still enjoying some time off and could do with some additional hints & tips on what that thinking time could be like. I can tell you, after the 10 days I have spent back home, with my family, in mainland Spain, there are a couple of them that truly resonate with what I have experienced during that time: personal expression, gratitude and empathy and giving back, understanding fully that all of the above will eventually help me figure out the biggie, that is, the higher calling (Whatever that may well be, whenever … time will tell). 

Ether way, you can probably sense from this blog post how after that holiday break my batteries are fully charged, and ready for plenty more to come along! I will be back to work next Monday. That outrageous, heretic, corporate rebel optimist, that hippie 2.0, is back in full throttle and interestingly enough with a new focus (I told you, that thinking time was going to have its toll as well! hehe) that will start unfolding itself from next week onwards, when as an early riser back into the social grid, will start unleashing his personal expression. But for now, I thought I would share over here a couple of photos I had the chance to take as well of the town where I grew up back in the day… 

Leon - San Isidoro

Leon - Cathedral

Leon - San Marcos

León - Casa Botines

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The Perks of Being an Early Riser

Gran Canaria - Charca de MaspalomasI have been a remote knowledge (Web) worker for almost 10 years now (Back in November 2003, when I was still living in The Netherlands) and over the course of time, while I shifted from European based projects into worldwide ones I have been doing plenty of adjusting of work schedules to meet the demands of work and therefore become a night owl of sorts, but at the same time ensuring that work life integration is there, right from the start. It’s been an interesting journey all along and even more so when it has given me the opportunity to live fully key concepts like flexibility and negotiation in a collaborative workplace. Well, it’s now a good time perhaps to take things into the next level and become an early bird, once again. 

Indeed, for a good number of years I used to be an early riser, and I mean, a really early one! However, and like I mentioned above, over the course of time, and as I have shifted into more global working schedules, I became more of a night owl, starting work at around noon, my local timezone, and then finish work related items late in the evening, never mind adding up after-work related activities, of course. All in all work life integration has always been a key theme for yours truly, since I have never believed in the so-called work life balance that plenty of people have been talking and writing about for a long time, more than anything else, because I have always believed, and rather strongly, that balance is just a myth. Why? Well, because work always wins. 

What I am finding truly fascinating from this journey as a remote knowledge (Web) worker is how time and time again we all get to redefine and redesign our very own work habits and mindset to meet up a new set of behaviours that would allow us reach our business goals: mainly, get work done in both an effective and productive manner through the use of social technologies. You know, the good old mantra I have been talking about over here for a while now around working smarter, not necessarily harder. But what happens when, all of a sudden, everything gets disrupted because you end up finding out it’s becoming harder and harder to keep up with both worlds: internal and external? Is that something that has happened to you all as well? 

What I mean with that is simply how ever since I moved into this new role as Lead Social Business Enabler for IBM Connections within the CIO organisation, my external participation on social networking tools has become more and more scarce, not necessarily because of a time issue, or intent, or motivation, or willingness to do it. But more than anything else because both my brain and body seem to have had enough with it all. No, don’t worry, this is not a blog post where I am going to announce I am going to give up on external social networking activities. This is more of an article to reflect how the time that I used to allocate for those external activities needs to shift accordingly to match a new reality: at the end of the day, both my body and my brain are just wonderfully fried.

Why? Well, because I am loving what I am doing. I am having a blast helping my company understand and embrace that new brave world of Social / Open Business. I am enjoying tremendously the huge amount of interactions I have daily helping fellow colleagues adjust their habits and mindset, and eventually adapt to a new set of behaviours, a new wave of interactions to do business, where they themselves become more open, collaborative and transparent on what they do. And it’s that passion that shines through that keeps me going at a rather full throttle pace that some times it’s hard to keep up with. The immediate result? At the end of my work day, I am wonderfully exhausted

Indeed, it just doesn’t feel like work, this job role is truly aligned with my core values, even if that means that I get to fully challenge each and everyone of them, on a regular basis, in terms of what I have always believed over the course of last 13 years around social networking for business, so, yes, I am very willing to suffer as a passionate method into learning how everything flows around me and those I interact with, understanding fully where the limits may well be in terms of commitment, involvement, engagement and what not. Hopefully, it does get noticed as time moves on realising how pretty much that exhaustion, that fulfilment, that readiness to come back tomorrow for more pretty much drives what I do nowadays. 

You could say that I have turned myself from a first thinker (around 2.0 matters) into a powerhouse practitioner in full mode for executing, and walking the talk, on the Social / Open Business mantras and philosophy. Am I enjoying it? Yes, you bet! I surely am! Is it having a price, a toll, on yours truly? Yes, it is! At least, on my external personal, digital brand / footprint. Am I really willing to sacrifice it for the greater good, i.e. helping everyone else get there? Yes, very much so! That was one of the main reasons why I took this new job in the first place! Will it mean that over time I will keep fading away till I pretty much disappear from the Social Web? I just don’t know. I haven’t explored that yet, or the implications of such thought, but I do sense how I am slowly going into oblivion, to the point that I am not too sure anymore I may be able to recover that external social presence anymore to what it used to be. I guess I will have to take that risk and, yes!, I am willing to take it. It’s perhaps all what I have got left, if I would want to grow further along on that learning path of becoming a fully engaged and empowered knowledge Web worker.

The trade-off is huge and rather risky, but quite an adrenaline rush all along. At the same time, I feel though how I am starting to miss those thinking times where you would pause and reflect on what’s happening around you, that is, your own thought leadership, in order to develop some ideas around it and share it across with everyone else to keep improving things for you and, hopefully, for everyone else. Yes, I am starting to miss that thinking time for reflection. Why? Mainly, because as soon as I start my working day at my home office, there is no time for a pause, or a breather. A constant influx of internal social interactions, instant messages, phone calls, videoconferences, meetings, conference calls, *cough* email *cough* , etc. etc. you name it, take over and by the time it’s all done and dealt with both my body and brain are so exhausted that I cannot longer think and reflect properly to interact in a meaningful way out there on the Social Web in conversations where I would want to share my ¢2 and still make sense out of it.

So I just go elsewhere and do other things, typically, what most people would flag as private quality time with your family, friends and relatives. Basically, enjoy the other side of life. Still my external social presence gets to suffer on this one quite a bit, because that time that I had allocated for those external social interactions is now a thing of the past, since it is used for something else now. Still, like I mentioned above, I do miss the thinking times around Social / Open Business, perhaps as an opportunity for yours truly to keep advancing and learning plenty more, since we are just at the tip of the iceberg, right at the beginning, of this fascinating business transformation journey. Thus time to take action then, I suppose: become an early riser!

Indeed, there have been a good and rather extensive, varied number of different articles, blog postsdissertations, research and what not, that talk about the various different perks of being an early riser. All packed with plenty of helpful, practical and rather relevant hints and tips on how to make it work accordingly. Well, to me, there will be a new one out there that I would be adding into the mix: my own thinking time.

Indeed, that time where you just kick things off with your day, where you just focus on what you would want to do, that may not necessarily be even work related, but that can certainly give you that opportunity to work on something you would want for yourself in terms of your own thought leadership, effectiveness at achieving something or just plainly personal productivity. In my case, an opportunity to pause and reflect on interesting and rather inspiring links I may bump into from my various different social networks or perhaps an opportunity to blog on a more regular basis, shorter pieces, maybe, as I will just be capable of focusing on that particular writing activity without constantly being pulled off in multiple directions. 

Somehow I feel rather enticed by the idea of whether I can change my own habits from being a night owl into an early bird. To see whether I can regain that productive time (not related to my internal work) to focus on my external social presence and to whatever the level. Remember, no need to be constantly over-sharing stuff all over the place without thinking the potential purpose and additional for that activity, i.e. your audience and yourself. I can see how some times I may be able to spend the odd hour here and there, perhaps two!, or may be just 30 minutes, or even less, after all, don’t forget that we are all in here for the long run, so the important thing is just to kick things off, learn from that new experience and I guess that with this blog post I have just done that! 

So, any other early risers on my external social networks … ? 

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Digital Transformation – It’s Just The Beginning

Gran Canaria - Playa del InglésOne of the interesting things that I have been exposed to over the course of time, specially, as more and more knowledge workers embark on their own journey of using social networking tools in a business context is how there seems to be this notion that we are almost done with that digital transformation. Meaning that those who have been using these social technologies for a while now feel like their work is done and dealt with in terms of that very same digital transformation. To them, it feels like it is time to move on and everything, in order not to stagnate or lag behind. The reality though is much different. We are just at the beginning of it all. We are just getting started. 

Over the course of the last few months there have been multiple tipping points at work in our attempt to become a successful Socially Integrated Enterprise that kind of made me feel like as if my job as a Social / Open Business evangelist is now done and dealt with and it’s probably a good time now to start making the move into something else. One of those tipping points is of particular importance and relevance, since it comes all the way from the top (Finally, after over a decade of exposure to social networking tools) and I am hoping that I may be able to talk about it soon enough, but the intriguing thing is that while I was reflecting on that fact, that is, on whether my job as a Social Computing evangelist was now complete, my network(s), eventually, had other thoughts for me. You know what they say, networks will always outsmart you left and right no matter how much you think you know about your own subject matter expertise, skills and experience, so best thing you can do is listen to what they have to tell you. And learn

That’s essentially what I have been doing over the last few days, while I have been going through that week of denial of the Social Web that I talked about yesterday. It’s been an interesting journey for yours truly all along through that long week of struggle and plenty of moments of weakness, because as I got to question everything that I have believed in over the course of the years on the impact and key role of social networking tools to change the way we work, interact and make business, one feels like once you reach through enough tipping points you are on your way out on to better things, hopefully. But then again your network(s) will always remind you as to whether it’s the right time for you to make a move or to stick around for a little while longer. After all, they know plenty more about you than you think you do about yourself. 

And that’s what happened last week when fellow colleague Ruchi Bhatia pointed me in the direction of this absolutely brilliant short video clip that clearly describes where we are at the moment in that journey of the digital transformation. It’s a bit over 3 minutes long, but worth while going through it all the way. Specially, if you would also want to witness the power of storytelling coming together nicely.

The video clip features a short interview from my good friend Andy McAfee who tells a very inspiring, insightful and powerful story about the inventor of chess and how that correlates to our very own digital transformation that we have been experiencing for a little while now. It’s one of those videos that you would want to watch every now and then, as a social business evangelist, to remind you where we have been, where we are now and where we would need to be in terms of realising that full transformation of the business world in the near future, never mind our very own societies. 

If, as a social business evangelist, you feel that your job is done, because you sense that everyone gets it, and it’s time for you to move on to the next thing, whether it may well be Mobile, Big Data, Social Analytics, Cloud Computing or whatever else, that video clip will certainly help you adjust your mindset accordingly, just like it did for me. Why? Well, not going to spoil it for you folks, you will have to watch through it, but, essentially, because of a single key message that Andy himself shared on that short interview and which is a brilliant reminder to inspire you back out of your potential moments of weakness, get that extra boost of energy and enthusiasm and re-focus on what really matters: we are just at the beginning.

 

And more shockingly, we haven’t even seen anything yet. Andy, once again, setting the record straight on helping us re-find that purpose, that meaning that keeps pushing us forward: start leading your very own digital transformation

Today.

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Why Looking After Your Personal Brand in the Social Era Still Matters

Gran Canaria - Roque Bentayga's SunsetI can’t remember when was the last time that I updated my Curriculum Vitae. Actually, that’s not accurate. Of course, I do. It was around beginning of 2009 and it surely sounds like ages ago! Either way, I can’t help going through a giggle or two every time folks ask me why don’t I update my resume more often, at least, for the sake of keeping it up to date. I keep responding back that I actually do update it on a regular basis. It’s just that for me the concept of CV has got a completely different meaning than to them. I mean, to them, it’s all about having an A4 page, stored somewhere in a static location, perhaps your own computing device, telling everyone how wonderful and skilful you are for whatever the job you may be applying to. To me, my CV though is nowadays pretty much my own online presence out there on the Social Web, where you constantly need to prove your skills, talent and expertise, so that eventually people can find you and corroborate whether you are fake or not, and whether your merit and online reputation clearly represent not only who you are, but also what you do: essentially, your own digital footprint, or, … personal brand.

That is one of the many reasons why I have truly enjoyed the Forbes article Dorie Clark put together, just recently, under the rather suggestive heading of “Reputation 3.0: The Internet Is Your Resume“, where she gets to explain how more and more recruiters and employers are starting to flock to the Social Web in order to find new talent and if that expertise cannot be found there, it seems you no longer exist, quoting Debra Feldman with the following paragraph: 

If the search inquiry doesn’t find you, there’s a void like you don’t exist. Your credibility suffers. You’ll never know that you were eliminated [from consideration for a position], or what chances you’ve missed…Anonymity and mistaken identity are the biggest threats to your reputation

Very powerful words, indeed. In fact, perhaps a bit too scary that your career, from here onwards, may well depend on the fact of not only whether you have a digital footprint out there on the Internet, but also whether you may have left a mark, a legacy, on that very same Social Web. 

I guess that’s one of the reasons why all along, and over the course of the years, every now and then I keep googling my own name, which I am sure you would know by now how much of a popular name that is, at least, in the hispanic world, in order to figure out what people are talking about around my online presence, my skills, my experience and expertise and essentially my digital footprint. Yes, I know most of you folks out there would be associating that activity towards doing some social ego searches just to see what people are talking about you, but the thing is that it’s one of those rather refreshing and mind-blowing activities I keep telling people to actually do in order to find out how others perceive you out there on the Social Web. You never know what you are going to learn about yourself from how others perceive you online…

So while you “consider your Internet search results “a perpetual resume – a dynamic record of achievements, affiliations and ideas””, I am sure you may be thinking about how can you keep feeding the beast, that is, the Internet itself, in order to make it easier for you to be found out there. After all, that’s all part of looking after your brand and while I have seen plenty of people thinking about using social networking tools to help amplify that digital footprint, I keep saying the most elaborate, powerful and relevant tool to help you manage that online reputation is probably your own blog.

In the past I have mentioned how Google Search is probably your best friend out there, too, how it’s your new business card and pretty much one of the best options out there to help you understand your visibility in the context of how people find you, which social networking tools you hang out at, what blogging platform do you use, etc. with the ultimate premise, perhaps, of providing the most powerful business reason to invest in the Social Web today, as a knowledge worker: 

““No longer can you plan on internal promotions for career progress. You must manage your own path and that’s best done through connections. Virtual ties can be as influential as in person relationships […]

Indeed, in today’s more complex, disruptive and uncertain business environment than ever, it’s something you cannot afford not having anymore. You can’t even ignore it. People would keep talking about you, your product, or your brand, anyway, for a good while, resulting in that urgency of having to come up with an strategy that would work for you to help you ramp up efforts and get things going. And that you is no longer the corporate brand. That you is just the individual you, craving for that attention and exclusivity when in reality social networks work in much different ways, because, after all,  “It’s better to have a strong network before you need their help“. 

And that’s the main reason why I keep telling folks how if they would still need to come up with a business reason as to why they would need to justify their Social / Open Business involvement and participation, let it be just this simple one: looking after your digital brand (One of my favourite online resources on the topic, by the way, put together by the one and only, Chris Brogan). Not necessarily because you may not need it now, but more specifically for when you really need it. Networks need to get ready. They need to know who you are, what you do and what you are good at, so that when you may need that help, they can highlight that sweet spot they can help out with and engage right away. 

On that Forbes article, Dorie takes the liberty of sharing across some of Debra Feldman’s tips on how to build a strong social presence, so that your own online CV looks healthier, stronger and more relevant than ever. So I thought I would also take the same liberty and quote those helpful tips as well, not only for folks out there to savour, digest and start thinking about them, but also for myself as I continue to work on that digital footprint, because, you know, it’s never good enough, right? Thus here they are: 

  • “Positioning: differentiate yourself from the competition
  • Distinguish yourself as a trustworthy expert within a niche market(s)
  • Identify the target markets or employers you’d like to focus on
  • Describe the unique contribution you can make in each target area
  • Prepare and publish examples demonstrating your expertise across all media channels
  • Direct your social and in-person networking towards attracting decision makers
  • Evaluate your current online persona and compare it to how you’d ideally like to be perceived
  • Establish social networking accounts, create profiles, and start participating
  • Prioritize your social networking activities to generate the best ROI for your career goals
  • Set up mechanisms to regularly monitor your reputation and address any negative or incorrect information”

The key message though when thinking about your online digital footprint and reputation, remember, your new CV, is not to think of personal branding as an external self-promotion campaign, but as an overall leadership trait. It’s not just that. It’s a whole lot more as well we need to start realising about, just as much. It’s essentially around that ability to recognise, and fully embrace, the fact that personal branding also happens on the inside, I mean, within the firewall, in each and every organisation, that’s where it all starts, because, after all, it does bring you one key aspect that we surely need more and more in today’s tougher than ever corporate environment: job satisfaction.

And that’s essentially why your personal brand matters, whether internally or externally, because whether you like it or not, if there isn’t job satisfaction coming along with what you do, there isn’t probably anything left out there. Yes, I know, there is always the money, but is it the only motivator that keeps you going in today’s Social / Open Business world? 

Probably not. Perhaps, what you may just need is some Arbejdsglæde

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The Power of Networks in a Complex (Business) World

Gran Canaria - Ayacata in the SpringOne of the things that I am continuing to find rather fascinating and intriguing altogether is how, time and time again, even now in 2013, I still keep bumping, every so often, into various different people who keep questioning the validity and (business) value of checking vanity pages, as they usually call them, when referring to social networking profiles from knowledge workers / practitioners. To them, social networking is just a complete waste of time. A passing fad. A wonderful opportunity to goof off at work and get away with it. It’s that activity you would do whenever you would have some free, idle time in between workflows. And that’s about it. And since they are all incredibly busy and hectic processing 4 to 5 hours of email they just can’t seem to go beyond their own eyes. In reality, little do they know that, after all, whether we like it or not, that knowledge is hyperconnected and that everything around us is a network, a giant network, that’s been with us for millions of years interconnected through one of the most amazing networks of species: Bacteria.

Excuse me? What did you just write above, you said? Bacteria? Did I just read right that we, networks of species, are connected by bacteria with one another throughout our very own history, from way back at the beginning of time? Yes, indeed, I wrote that. Apparently, it’s been documented and confirmed how 90% of our bodies are made of bacteria, just like pretty much any other creature in this world. The remarkable thing from that discovery is not necessarily the realisation that we, human beings, at the top of chain of the so-called evolution, are just made up of bacteria. The amazing thing is that all of that bacteria is interconnected and therefore we are all connected. No matter what. Whether we like it or not, that’s who we are and it’s a fascinating journey to realise how the new specialisation of today’s complex world seems to be that we need to know a little bit of everything in order to make sense of the environment, the context and the connections we are surrounded by.  

Goodness! Truly mind-blowing, don’t you think? Well, those are some of the main conclusions, amongst many others, that you would be able to get exposed to, if you decide to spend about 11 minutes watching the absolutely stunning and rather inspiring RSA Animate video clip on The Power of Networks by Manuel Lima. It is definitely a must-watch video, not only from the perspective of getting a glimpse of the hyperconnected, networked, complex world we live in, but also from the point of view of trying to help us understand our (distant) past, to live and experience the present in order to understand the future (we are heading to). 

It’s one of those video clips that would not leave you indifferent. Quite the opposite. Lately, it’s one of my favourite weapons, whenever I bump into those skeptics, those critics or those laggards who keep saying that (social) networks are just a complete waste of time, resources, energy and attention. You see? They have got work to do. And yet they are missing a brave new world out there that social technologies are, finally, helping unleash some of its true potential in helping us understand how network thinking goes well beyond a business context. It’s what we are, it’s who we are, what we will become and what we have been all along: 

A complex network of interactions, relationships, contexts, systems and what not that we need to start learning how to manage them to make some sense out of it as we progress further into that Open Business world where we are, finally, starting to come to terms with what my good friend Esko Kilpi brilliantly wrote about at “Social Business and Complexity” not long ago and which I am going to take the liberty of quoting over here as well: 

We are the result of our interaction. We are our relations

To then finish off with a short note on the impact of social technologies in today’s complex, more interconnected world than ever: 

“The new social technologies have the potential to influence connectivity and interaction as much as the sciences of complexity are going to influence our thinking. The task today is to understand what both social business and complexity mean. The next management paradigm is going to be based on those two, at the same time

Oh, boy, I just can’t wait for that one to unleash and disrupt for good, and rather massively, the way we have been doing business for decades. And you? 

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