E L S U A ~ A KM Blog by Luis Suarez

From the blog

Loyalty in Social Networks

Gran Canaria - Meloneras Beach

One of the best decisions I ever made upon becoming a freelancer, nearly three years ago, was to consciously spend plenty more time doing tons of additional reading (Whereas in the past I just couldn’t, for whatever the reason), whether it was books, white papers, reports, studies, research, articles, long-form blog posts, etc. etc. more than anything else to help me switch away from that constant flair of snacking around content on media tools and, instead, slow down a fair bit enjoying the many healthy benefits of reading (who knew?!?) or, perhaps, help augment my overall human experience, which is not such a bad thing, I suppose, if you look into it closely, don’t you think?

It’s also one other reason as to why I’m not online, on those media tools, as often I used to, but little did I know, back then, one of the additional perks of reading more was also being capable of instigating and actively participating in plenty more conversations, whether offline or online, specially, thanks to updating and revamping my own blogroll, which, in a way, is what triggered everything else. I suspect that, somehow, the Social Web slows down a fair bit when blogging kicks in and that may well be the reason why I am having plenty more conversations over here in this blog, since I resumed my blogging mojo just recently, than in the last few months on media tools. My goodness! Did we manage to kill already the conversation in the so-called traditional social media tools landscape? Please tell me that’s not the case, for our own sanity.

Ok, ok, I know, here I am, once again, excoriating the very same social tools that once gave me birth and that, 16 years later, have made me what I am today. Goodness! What’s wrong with me?!?! Yikes! Maybe. But then again, in my defence, I am only now just realising that was the main reason why I quit Facebook over 5 years ago, why I deleted my LinkedIn account over two years ago and why I started this experiment in Twitter that I blogged about over here under the thought provoking title ‘Is Twitter Where Conversations Go to Die? – The Unfollowing Experiment’. I was just simply missing the great conversations we once used to have all over the place, while everyone else was just (and still is!) busying themselves broadcasting out loud their own (somewhat expected) marketing messages and whatever their services.

Don’t take me wrong. I know that’s very much needed, specially, if you would want to change the game of how we have managed to build, nurture and cultivate personal business relationships online over the course of time, but I think we are just falling too short in terms of conversing with one another about the topics we are truly passionate about. And that’s a pity, because that still is *the* huge potential all of these (social) media tools have permeating all around through them.

Here is an example of what I mean, and let’s see how much it relates to your own user experience. Take one of the major media tools out there, I will go ahead and pick up Twitter, since that’s the one I still use the heaviest, and now, very carefully, ask yourself when was it the last time you had a conversation, longer than 5 posts / comments / tweets, etc. (that’s important!) that was not triggered by you but by someone else in your social networks. When was the last time that happened? I don’t know about you, but unless I am the one triggering the conversations, because I have the intent to provoke some additional dialogue or interaction around a particular topic that I know is of mutual interest for both of us, it just won’t happen anymore, at all. Is it just me? Am I the only weird, freakish, strange knowledge (Web) worker out there going through that experience at the moment? Please tell me if I am, because, if I am, I may well be doing something wrong and I would love you all to tell me what it is in the comments below, so I can fix it.

Somehow I suspect I may not be the only one out there currently going through this, am I? You tell me, please.

Ok, back to the topic of reading and getting inspired by the reads in the long form that I mentioned in the original paragraph shared above. Here’s an example of what I mean, so you can see it why I heart it quite a bit at the moment. Take a look into the recent blog article put together by my good friend, and KM mentor, Dave Snowden under the suggestive heading ‘back to the salt mines’ where he shares one of my favourite descriptions of what blogging is all about and that I can totally relate to. To quote him:

As is often the case with a blog post, the subject and picture come before content; one of the reasons I like the medium so much. Starting with a title, finding a picture and then starting writing without a clear goal I find curiously liberating. I suppose it harks back to the impromptu speaking and debating tradition which was so much a part of my education up to leaving university.

Oh, boy, if that paragraph, on its own, doesn’t instigate you to blog, I suppose nothing will, I tell you! It’s wonderfully weird as well that Dave pretty much described my blogging process without a single flaw, that is, pick up a recent photograph from my archives, upload it into my Flickr account I still use quite actively, and then start writing about a particular topic and see where it would take me, regardless of its length, with the title being the last thing I will write down about it. But Dave’s article gets much better, as you read along, because he gets to reflect on loving what you do, and being passionate about the stuff you love, is all about. Here’s one of my favourite quotes, which happens to be a rather lovely piece of advice that may well confirm why I’m not so keen on using some media tools anymore. To quote him (again):

Enjoyment is about anticipation and expectation and if those are two high at the start you are on a downwards slope thereafter.

Ouch! No further comment needed, I guess, right?

Well, there is more in that golden post Dave put together that really resonated with my own user experience, even more so nowadays as a freelancer. This particular quote pretty much hits the nail on the head, as far as I am concerned, and requires also very little commentary, if at all:

Seize the day: as opportunities present themselves experiment

Oh, gosh, but there is one more! Perhaps the one single sentence that pretty much describes the raison d’être as to why I got involved with Knowledge Management, Collaboration, Learning, Online Communities and Social Networking for Business over 16 years ago in the first place as an opportunity to learn and grow as a knowledge (Web) worker:

Survival (and with that enjoyment) is finding work arounds and for that you have to ….
cultivate and build informal trusted networks.
” [Emphasis mine]

Indeed, I couldn’t have said it better myself and I can certainly relate to it big time, but, at the same time, earlier on in that article he wrote the following, rather thought provoking sentence that is currently haunting my mind (in the right way!) and for which I haven’t got a proper answer just yet: ’I also realised early on that loyalty within a network is key to survival, something I still hold as a principle.

Have I lost, along the way, my own loyalty to the social networking tools that once gave me birth?

And that, my dear friends, is the main reason why I am currently having a blast diving into #longform reading. It makes you think really hard and seek out the uncomfortable answers…

Worth while sharing it along?
0 votes

Leave a Reply

Your email address will not be published. Required fields are marked *