E L S U A ~ A KM Blog by Luis Suarez

From the blog

CommunityBuilders: The State of Community Management 2011 with Rachel Happe

Gran Canaria - Degollada De Las Yeguas in the WinterIf you would remember, late last year, over at CommunityBuilders, one of our IBM internal communities of community facilitators, we had the great pleasure, and true honour, of having with us guest speaker Rachel Happe, co-founder from The Community Roundtable, come and present, along with Jim Storer, on The State of CommunityManagement 2010. That session was one of the most commented and interactive we had throughout the whole year and, of course, we decided to go and come back for more. So I am pleased to share over here with all of you “The State of Community Management 2011 with Rachel Happe“.

That’s right! A couple of weeks back we had the opportunity of inviting Rachel again to come and talk to us about the absolutely wonderful piece of work by The Community Roundtable folks on the yearly free whitepaper “The 2011 State of Community Management“. And, once again, another rather popular session with lots of interactions and great conversations on the side. So after things have quiet down a bit, specially with my crazy travelling schedule as of late, I am really happy I am finding an opportunity now to come and share with you folks over here some further details on how you can get a copy of the slides that Rachel used, as well as the recording of both audio and video of the event itself.

As a starting point, you can download the slide deck from CommunityBuilders – The State of Community Management 2011 with Rachel Happe and the recording from this other link. The replay lasts for a little bit over one hour, so you may want to go and watch it over a cup of coffee / tea, or two. At the same time, and as a teaser to what you will be able to find on that education session, Rachel pointed me as well to this Slideshare presentation they have which covers a similar set of slides you could peek through:

So, what else can you expect from watching the replay? Well, as a starting point you would be able to get a good reminder, and a refresher, of the excellent Community Maturity Model along with a good dive into the main key themes from the 2011 study / research:

  • “Social Business Becomes A Strategic Imperative
  • Interest in Community Management Has Increased
  • The Community Management Discipline Is Evolving
  • A Lot of Confusion Remains”

From there onwards, Rachel, once again, did a great job in describing how those new findings translate into a really nice bunch of good / next practices for each and everyone of the various elements from the Maturity Model, which would mean it would give folks a great opportunity to learn some new tricks on the art of community building, as well as find out some pretty interesting nuggets on how leadership stands with regards to Social Business and Community Facilitation, from a recent survey they conducted as well. Truly fascinating, specially, the data around culture lagging…

Now, don’t worry, I am not going to spoil it for you any further, since otherwise you wouldn’t need to listen to the recording any longer hehe. Just hope these teasers would give you enough ground to go ahead and take a look, as we are approaching the weekend and have perhaps a bit more time to go through it than through the regular week at work 😉 I can tell you though that it would be worth while your time. Every minute of it.

From here onwards, I would just want to take the opportunity to share a special Thanks!! with Rachel for being with us, once again, and we surely look forward to further interactions in this fine art of managing and facilitating online communities. Later on, in its due time, I will share across another blog post where I will comment further more in detail about The State of CommunityManagement 2010 full report, which I can surely recommend you have a read, if you would want to learn plenty more of the traits behind successful community management. That is, learning new tricks right from the horse’s mouth, The Community Roundtable, if you would ask me…

0 votes

Leave a Reply

Your email address will not be published. Required fields are marked *